Site report · Keepcool

Keepcool Saint-Jean-de-Védas

ZAC DU MAS DE GRILLE 391 RUE THEOPHRASTE RENAUDOT 34430 SAINT-JEAN-DE-VEDAS · Occitanie
44.4
/ 100
Pass
Location only — excludes rent, fit-out, lease terms and the price of the business. 80% of the scoring weight was measurable here.

The site

Opened
2011-11-07
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
43.57366, 3.84987

Within 3 km — gym floors filled, other sports hollow

500 m1 km2 km3 kmCROSSFIT (LICENSED BOX)CROSSFIT (LICENSED BOX)ESPACE TAOESPACE TAOFreenessFreenessBASIC FITBASIC FITLE KREWLE KREWON AIRON AIRBASIC FITBASIC FITRUN'UP FORMERUN'UP FORME© OpenStreetMap contributors
11 gym floors, 6 other sports sites. The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.

Legal identity — INPI RNE, as at 4 March 2026

Registered name
KC SAINT JEAN — trades as Keepcool Saint-Jean-de-Védas
Form
SAS · sole shareholder
SIREN
537931891 · SIRET 53793189100015
Capital
€8,000
Registered
2011-11-30
Président
J.2.A. HOLDING (523835742)

Filed position — INPI keyed accounts

Years filed
never filed — a non-filer; the deal figures below are the only numbers there are
Confidentiality
—

Strengths & weaknesses — by weighted effect

▲ Income 76 — 25,510 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
▲ Competition 64 — 0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
▲ Catchment 52 — 12,494 aged 18-64 + 18,966 workers = 31,461 over 12.57 km2 = 2,504/km2
▼ Saturation 0 — 9 clubs / 19,610 residents = 45.89 per 100k against 11.01 nationally
▼ Capture 39 — 970 residents + 2,086 workers, demand within 2 km against every competitor within 3 km

How the score was reached — seven parameters, five measured separately at 500 m and 2 km

ParameterWhere MeasuredScore How it was arrived at
Catchment 52
weight 20%
 500 m 1,848 people 48 67 aged 18-64 + 1,781 workers = 1,848 over 0.79 km2 = 2,352/km2
2 km 31,461 people 55 12,494 aged 18-64 + 18,966 workers = 31,461 over 12.57 km2 = 2,504/km2
Competition 64
weight 15%
 500 m 0.00 wt 100 0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
2 km 7.75 wt 40 9 genuine gym floors and 3 other sports sites within 2 km, weighted by substitutability and price tier
Capture 39
weight 20%
 500 m 1,334 people 55 41 residents + 1,293 workers, demand within 500 m against every competitor within 3 km
2 km 3,056 people 29 970 residents + 2,086 workers, demand within 2 km against every competitor within 3 km
Saturation 0
weight 15%
 500 m not measured — catchment of 192 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 47.2 LQ
2 km LQ 4.17 0 9 clubs / 19,610 residents = 45.89 per 100k against 11.01 nationally
Fit —
weight 10%
 unit not measured — no floor area recorded for this unit
Rental —
weight 10%
 unit not measured — no rent or no floor area recorded
Income 76
weight 10%
 500 m 1.14× 100 25,510 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
2 km 0.98× 61 21,980 EUR against 22,380 nationally, median of 7 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven combine on their weights — renormalised over whatever was measurable, so a missing parameter dilutes nothing rather than counting as zero.

Competitive field — every active gym and other sports site within 3 km

BandGym floors Other sportsMCI weight
within 500 m0 0 —
500 m – 1 km6 0 4.80
1 – 2 km3 3 2.95
2 – 3 km2 3 2.10
Within 3 km11 6 9.8 total
Each site is discounted by how substitutable its activity is for a gym and how far its price tier sits from a mid-market club — so 11 gym floors and 6 other sports sites weigh 9.8, not 17.

Gym floors, 500 m – 1 km — 6

0.62 CROSSFIT (LICENSED BOX) CrossFit (licensed box)
0.66 ESPACE TAO
0.69 Freeness
0.8 BASIC FIT Basic-Fit
0.94 LE KREW
0.95 ON AIR On Air

Gym floors, 1 – 2 km — 3

1.0 BASIC FIT Basic-Fit
1.72 RUN'UP FORME run'Up Forme
1.72 ATHLETE 2.0

Gym floors, 2 – 3 km — 2

2.12 CROSSFIT (LICENSED BOX) CrossFit (licensed box)
2.87 PLANETE FITNESS Planete Fitness

Other sports sites — 6 within 3 km, discounted by activity

1.44 ASSOC ARTS MARTIAUX CENTER Boxing / Martial Arts
1.46 MAISON DES ASSOCIATIONS Other / Unclassified
1.81 MHSC PADEL ET TENNIS CLUB Padel
2.17 Gymnase de la Combe Multi-sport Complex
2.41 PISCINE JEAN VIVES Swimming / Aquatic
2.88 Palais des Sports René Bougnol - FDI Stadium Multi-sport Complex

Competition since opening — gyms within 1 km, by the year they opened

2 when it opened, 2011-11-07 → 7 today, 5 arrived since
2015+1
2018+1
2020+1
2022+1
2024+1
2 rival(s) within 1 km when this club opened, 7 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106). 1 nearby site(s) have no usable opening date and are not in either count.

Access — straight-line distance, GTFS

Nearest tram
Victoire 2 — 169 m
Nearest bus
Raymond Recouly — 850 m
Counted footfall
Villeneuve-lès-Maguelone — 3326 m, 68,140 travellers a year (SNCF)
Straight-line, not travel time: no free routing service covers France at this volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.

Catchment — INSEE 200 m population grid, Filosofi 2021

RingResidents Per km²Median age Adults 18–64Share of residents
0.5 km 192 244 69 67 35%
1.0 km 1,074 342 37.5 622 58%
2.0 km 19,610 1,561 34.9 12,494 64%
3.0 km 52,697 1,864 38.2 31,721 60%
Adults 18–64 is the span members come from. A median age alone does not separate a student quarter from a family suburb, and those are not the same market.

Age profile — residents within 2 km

0–31,2276%
4–55293%
6–101,2797%
11–171,4417%
18–241,6168%
25–395,63029%
40–543,45018%
55–641,7989%
65–791,95910%
80+6823%
Working-age brackets in blue. 19,611 residents within 2 km.

Household income — INSEE Filosofi 2021

Median
€25,510 a year, per consumption unit
Poorest tenth
below €13,270
Richest tenth
above €46,620
Spread
×3.5 between them
Poverty rate
11.0% of households below 60% of the national median
Published at commune level (IRIS 342700104). An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level travels with the figure, so a town's median is never read as this street's.

The establishment — INSEE Sirene

Legal name
KC SAINT JEAN
SIREN
537931891 the company
SIRET
53793189100015 this establishment
Company founded
2011-11-07
This site opened
2011-11-07
Activity code
93.13Z
Head office
yes — this is the registered siège
Employees
1-2
Sources
both

Filed accounts — INPI, the keyed annual accounts

Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most small French companies file late or not at all.

Legal filings — BODACC, the official French business gazette

2025-06-26
Dépôts des comptes (Avis initial)
2024-09-13
Dépôts des comptes (Avis initial)
2023-07-09
Dépôts des comptes (Avis initial)
2023-05-25
Modifications diverses (Avis initial)
2022-09-07
Dépôts des comptes (Avis initial)
2021-10-21
Dépôts des comptes (Avis initial)
2020-06-21
Dépôts des comptes (Avis initial)
2019-06-20
Dépôts des comptes (Avis initial)
2018-04-13
Dépôts des comptes (Avis initial)
2017-06-10
Dépôts des comptes (Avis initial)
2016-06-10
Dépôts des comptes (Avis initial)
2015-05-16
Dépôts des comptes (Avis initial)
Newest first. Accounts filed on time are the ordinary case; an insolvency, a receivership or a pledge over the business would appear here too, and none does unless it is listed above.
What this is. The Location Score is model output, computed from open data; it is not a measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers, filed revenue — come from INSEE Sirene and the Ministère des Sports facility census. Population, age profile and income are INSEE (Filosofi 2021, 200 m grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database. Distances are straight-line, not travel time.
Location Score model 3.1.0, computed 2026-10-17.
Generated 18 October 2026, 12:07 UTC · data_es:I342700017
Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.