Site report · On Air

ON AIR

ET 82 74 AVENUE MARCEAU 93700 DRANCY · Île-de-France
72.7
/ 100
Go
Location only — excludes rent, fit-out, lease terms and the price of the business. 80% of the scoring weight was measurable here.

The site

Opened
2026-09-07
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
48.92948, 2.43353

Within 3 km — gym floors filled, other sports hollow

500 m1 km2 km3 kmNHSNHSMAGIC FORMMAGIC FORMAUBERVILLIERS FORM-MAGICAUBERVILLIERS FORM-MAGICBASIC FITBASIC FITTEAM FIT NUTRITION&COACHTEAM FIT NUTRITION&COACHBASIC FITBASIC FITGAUDIUM FITNESSGAUDIUM FITNESSFitness Park Bobigny StaFitness Park Bobigny Sta© OpenStreetMap contributors
12 gym floors, 7 other sports sites. The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.

Strengths & weaknesses — by weighted effect

▲ Capture 93 — 11,413 residents + 3,193 workers, demand within 2 km against every competitor within 3 km
▲ Saturation 100 — 8 clubs / 84,192 residents = 9.50 per 100k against 11.01 nationally
▲ Catchment 70 — 50,658 aged 18-64 + 30,206 workers = 80,864 over 12.57 km2 = 6,435/km2
▼ Income 6 — 18,240 EUR against 22,380 nationally, median of 4 IRIS within 500 m

How the score was reached — seven parameters, five measured separately at 500 m and 2 km

ParameterWhere MeasuredScore How it was arrived at
Catchment 70
weight 20%
 500 m 4,514 people 66 3,320 aged 18-64 + 1,194 workers = 4,514 over 0.79 km2 = 5,748/km2
2 km 80,864 people 73 50,658 aged 18-64 + 30,206 workers = 80,864 over 12.57 km2 = 6,435/km2
Competition 66
weight 15%
 500 m 0.00 wt 100 0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
2 km 6.80 wt 43 8 genuine gym floors and 1 other sports site within 2 km, weighted by substitutability and price tier
Capture 93
weight 20%
 500 m 4,235 people 89 3,446 residents + 790 workers, demand within 500 m against every competitor within 3 km
2 km 14,606 people 96 11,413 residents + 3,193 workers, demand within 2 km against every competitor within 3 km
Saturation 100
weight 15%
 500 m not measured — catchment of 5,358 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 1.7 LQ
2 km LQ 0.86 100 8 clubs / 84,192 residents = 9.50 per 100k against 11.01 nationally
Fit —
weight 10%
 unit not measured — no floor area recorded for this unit
Rental —
weight 10%
 unit not measured — no rent or no floor area recorded
Income 6
weight 10%
 500 m 0.81× 5 18,240 EUR against 22,380 nationally, median of 4 IRIS within 500 m
2 km 0.82× 7 18,345 EUR against 22,380 nationally, median of 34 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven combine on their weights — renormalised over whatever was measurable, so a missing parameter dilutes nothing rather than counting as zero.

Competitive field — every active gym and other sports site within 3 km

BandGym floors Other sportsMCI weight
within 500 m0 0 —
500 m – 1 km0 0 —
1 – 2 km8 1 6.80
2 – 3 km4 6 5.20
Within 3 km12 7 12.0 total
Each site is discounted by how substitutable its activity is for a gym and how far its price tier sits from a mid-market club — so 12 gym floors and 7 other sports sites weigh 12.0, not 19.

Gym floors, 1 – 2 km — 8

1.03 NHS
1.16 MAGIC FORM Magic Form
1.44 AUBERVILLIERS FORM-MAGIC FORM AUBERVILLIERS Magic Form
1.54 BASIC FIT Basic-Fit
1.62 TEAM FIT NUTRITION&COACHING
1.67 BASIC FIT Basic-Fit
1.72 GAUDIUM FITNESS
1.83 Fitness Park Bobigny Stalingrad Fitness Park

Gym floors, 2 – 3 km — 4

2.45 ASSOCIATION SPORTIVE DES PTT DE PARIS
2.56 ON AIR On Air
2.76 Fitness Park Bobigny Coeur de Ville Fitness Park
2.85 ON AIR On Air

Other sports sites — 7 within 3 km, discounted by activity

1.2 ESPACE EDUCATIF ET SPORTIF MAURICE HOUYOUX (LE STADE MUNICIPALE) Multi-sport Complex
2.12 LYCEE PROFESSIONNEL PAUL LE ROLLAND Other / Unclassified
2.41 STADE RAOUL MONTBRAND Multi-sport Complex
2.54 MAISON DES ARTS MARTIAUX Boxing / Martial Arts
2.55 SYNDICAT INTERDEPARTEMENTAL POUR LA GESTION DES PARCS DE SPORTS DE BOBIGNY ET LA COURNEUVE (SIGPS) Other / Unclassified
2.56 STADE BOGHOSSIAN Multi-sport Complex
2.89 PISCINE CAMILLE MUFFAT Swimming / Aquatic

Competition since opening — gyms within 1 km, by the year they opened

1 when it opened, 2026-09-07 → 1 today, 0 arrived since
1 rival(s) within 1 km when this club opened, 1 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106).

Access — straight-line distance, GTFS

Nearest rail
Le Bourget — 569 m
Nearest bus
Edouard Vaillant — 112 m
Counted footfall
BOURGET T11 — 584 m, 7,011,411 validations a year (RATP)
Straight-line, not travel time: no free routing service covers France at this volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.

Catchment — INSEE 200 m population grid, Filosofi 2021

RingResidents Per km²Median age Adults 18–64Share of residents
0.5 km 5,358 6,822 35.8 3,320 62%
1.0 km 26,710 8,502 35.9 16,101 60%
2.0 km 84,192 6,700 36.9 50,658 60%
3.0 km 202,266 7,154 36.2 120,389 60%
Adults 18–64 is the span members come from. A median age alone does not separate a student quarter from a family suburb, and those are not the same market.

Age profile — residents within 2 km

0–34,9856%
4–52,6253%
6–106,5098%
11–177,9569%
18–245,7577%
25–3917,75321%
40–5417,31521%
55–649,83412%
65–798,09810%
80+2,9944%
Working-age brackets in blue. 83,825 residents within 2 km.

Household income — INSEE Filosofi 2021

Median
€18,280 a year, per consumption unit
Poorest tenth
below €7,080
Richest tenth
above €32,480
Spread
×4.6 between them · Gini 0.303
Poverty rate
30.0% of households below 60% of the national median
Published at iris level (IRIS 930290903). An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level travels with the figure, so a town's median is never read as this street's.

The establishment — INSEE Sirene

Legal name
OAD
SIREN
106334964 the company
SIRET
10633496400025 this establishment
Company founded
2026-06-09
This site opened
2026-09-07
Activity code
93.13Z
Head office
no — a secondary establishment
Employees
Unknown / non-employer
Sources
sirene

Officers — company representatives on file

Legal representatives, not shareholders. France closed public access to the beneficial-ownership registry in July 2024, so who owns the company is not obtainable from open data.

Filed accounts — INPI, the keyed annual accounts

Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most small French companies file late or not at all.
What this is. The Location Score is model output, computed from open data; it is not a measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers, filed revenue — come from INSEE Sirene and the Ministère des Sports facility census. Population, age profile and income are INSEE (Filosofi 2021, 200 m grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database. Distances are straight-line, not travel time.
Location Score model 3.1.0, computed 2026-10-17.
Generated 18 October 2026, 13:09 UTC · siret:10633496400025
Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.