ET 66 RUE DU DOCTEUR HERONDELLE 355 GRANDE RUE 27310 BOURG-ACHARD · Normandie
43.3
/ 100
Pass
Location only — excludes rent, fit-out, lease terms and the price of the business.
65% of the scoring weight was measurable here.
The site
Opened
2026-07-23
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
49.35440, 0.81422
Within 3 km — gym floors filled, other sports hollow
3 gym floors, 0 other sports sites.
The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.
Strengths & weaknesses — by weighted effect
▲Income88— 23,810 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
▲Competition60— 3 genuine gym floors and 0 other sports sites within 2 km, weighted by substitutability and price tier
▼Capture22— 1,430 residents + 539 workers, demand within 2 km against every competitor within 3 km
▼Catchment29— 2,258 aged 18-64 + 2,529 workers = 4,787 over 12.57 km2 = 381/km2
How the score was reached
— seven parameters, five measured separately at 500 m and 2 km
Parameter
Where
Measured
Score
How it was arrived at
Catchment29
weight 20%
500 m
1,503 people
44
769 aged 18-64 + 734 workers = 1,503 over 0.79 km2 = 1,914/km2
2 km
4,787 people
19
2,258 aged 18-64 + 2,529 workers = 4,787 over 12.57 km2 = 381/km2
Competition60
weight 15%
500 m
1.00 wt
58
1 genuine gym floor and 0 other sports sites within 500 m, weighted by substitutability and price tier
2 km
3.00 wt
62
3 genuine gym floors and 0 other sports sites within 2 km, weighted by substitutability and price tier
Capture22
weight 20%
500 m
854 people
42
603 residents + 251 workers, demand within 500 m against every competitor within 3 km
2 km
1,969 people
10
1,430 residents + 539 workers, demand within 2 km against every competitor within 3 km
Saturation—
weight 15%
500 m
not measured
—
catchment of 1,444 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 6.3 LQ
2 km
not measured
—
catchment of 4,094 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 2.2 LQ
Fit—
weight 10%
unit
not measured
—
no floor area recorded for this unit
Rental—
weight 10%
unit
not measured
—
no rent or no floor area recorded
Income88
weight 10%
500 m
1.06×
88
23,810 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
2 km
1.06×
88
23,810 EUR against 22,380 nationally, median of 1 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven
combine on their weights — renormalised over whatever was measurable, so a missing
parameter dilutes nothing rather than counting as zero.
Competitive field — every active gym and other sports site within 3 km
Band
Gym floors
Other sports
MCI weight
within 500 m
1
0
1.00
500 m – 1 km
2
0
2.00
1 – 2 km
0
0
—
2 – 3 km
0
0
—
Within 3 km
3
0
3.0 total
Each site is discounted by how substitutable its activity is for a gym and how far its price
tier sits from a mid-market club — so 3 gym floors and
0 other sports sites weigh 3.0, not
3.
Gym floors, within 500 m — 1
0.18PULSE FITNESS
Gym floors, 500 m – 1 km — 2
0.66SARL LOUNOLA
L'Orange Bleue
0.76SAS BERMUDA
Competition since opening — gyms within 1 km, by the year they opened
6when it opened, 2026-07-23→6today, 0 arrived since
6 rival(s) within 1 km when this club opened, 6 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106).
Access — straight-line distance, GTFS
Nearest rail
Bourgtheroulde - Thuit-Hébert — 4470 m
Nearest bus
Pompiers — 136 m
Counted footfall
Bourgtheroulde - Thuit-Hébert — 4470 m,
37,622 travellers a year
(SNCF)
Straight-line, not travel time: no free routing service covers France at this
volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.
Catchment — INSEE 200 m population grid, Filosofi 2021
Ring
Residents
Per km²
Median age
Adults 18–64
Share of residents
0.5 km
1,444
1,839
44.8
769
53%
1.0 km
3,298
1,050
39.5
1,809
55%
2.0 km
4,094
326
38.9
2,258
55%
3.0 km
5,356
189
39.3
3,027
56%
Adults 18–64 is the span members come from. A median age alone does not separate a student
quarter from a family suburb, and those are not the same market.
Age profile — residents within 2 km
0–31925%
4–51133%
6–103338%
11–1742210%
18–242817%
25–3975919%
40–5480220%
55–6441510%
65–7953013%
80+2456%
Working-age brackets in blue. 4,093 residents within 2 km.
Household income — INSEE Filosofi 2021
Median
€23,810 a year, per consumption unit
Poorest tenth
below €14,300
Richest tenth
above €38,740
Spread
×2.7 between them
Poverty rate
9.0% of households below 60% of the national median
Published at commune level (IRIS 271030000).
An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level
travels with the figure, so a town's median is never read as this street's.
The establishment — INSEE Sirene
Legal name
BURPEEZ SPORT
SIREN
106710932 the company
SIRET
10671093200026 this establishment
Company founded
2026-05-18
This site opened
2026-07-23
Activity code
93.13Z
Head office
no — a secondary establishment
Employees
Unknown / non-employer
Sources
sirene
Officers — company representatives on file
Noah Azeez BACTUS SANCHEZ (BACTUS SANCHEZ) (Président de SAS)
Legal representatives, not shareholders. France closed public access to the beneficial-ownership
registry in July 2024, so who owns the company is not obtainable from open data.
Filed accounts — INPI, the keyed annual accounts
Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most
small French companies file late or not at all.
What this is.
The Location Score is model output, computed from open data; it is not a
measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers,
filed revenue — come from INSEE Sirene and the Ministère des Sports facility census.
Population, age profile and income are INSEE (Filosofi 2021, 200 m
grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database.
Distances are straight-line, not travel time.
Location Score model 3.1.0,
computed 2026-10-17.
Generated 18 October 2026, 05:28 UTC · siret:10671093200026 Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.