Location only — excludes rent, fit-out, lease terms and the price of the business.
80% of the scoring weight was measurable here.
The site
Opened
2026-09-24
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
49.91615, 1.08525
Within 3 km — gym floors filled, other sports hollow
3 gym floors, 5 other sports sites.
The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.
Strengths & weaknesses — by weighted effect
▲Saturation100— 2 clubs / 25,626 residents = 7.80 per 100k against 11.01 nationally
▲Capture74— 6,823 residents + 4,298 workers, demand within 2 km against every competitor within 3 km
▲Competition75— 0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
▼Income8— 18,220 EUR against 22,380 nationally, median of 13 IRIS within 2 km
How the score was reached
— seven parameters, five measured separately at 500 m and 2 km
Parameter
Where
Measured
Score
How it was arrived at
Catchment50
weight 20%
500 m
1,795 people
48
482 aged 18-64 + 1,314 workers = 1,795 over 0.79 km2 = 2,286/km2
2 km
26,606 people
52
13,847 aged 18-64 + 12,758 workers = 26,606 over 12.57 km2 = 2,117/km2
Competition75
weight 15%
500 m
0.00 wt
100
0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
2 km
3.50 wt
58
2 genuine gym floors and 5 other sports sites within 2 km, weighted by substitutability and price tier
Capture74
weight 20%
500 m
1,602 people
60
546 residents + 1,056 workers, demand within 500 m against every competitor within 3 km
2 km
11,121 people
84
6,823 residents + 4,298 workers, demand within 2 km against every competitor within 3 km
Saturation100
weight 15%
500 m
not measured
—
catchment of 784 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 11.6 LQ
2 km
LQ 0.71
100
2 clubs / 25,626 residents = 7.80 per 100k against 11.01 nationally
Fit—
weight 10%
unit
not measured
—
no floor area recorded for this unit
Rental—
weight 10%
unit
not measured
—
no rent or no floor area recorded
Income8
weight 10%
500 m
0.84×
14
18,850 EUR against 22,380 nationally, median of 1 IRIS within 500 m
2 km
0.81×
5
18,220 EUR against 22,380 nationally, median of 13 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven
combine on their weights — renormalised over whatever was measurable, so a missing
parameter dilutes nothing rather than counting as zero.
Competitive field — every active gym and other sports site within 3 km
Band
Gym floors
Other sports
MCI weight
within 500 m
0
0
—
500 m – 1 km
1
0
1.00
1 – 2 km
1
5
2.50
2 – 3 km
1
0
0.40
Within 3 km
3
5
3.9 total
Each site is discounted by how substitutable its activity is for a gym and how far its price
tier sits from a mid-market club — so 3 gym floors and
5 other sports sites weigh 3.9, not
8.
Gym floors, 500 m – 1 km — 1
0.95IN'FORM
Gym floors, 1 – 2 km — 1
1.65VIV'EDEN
Gym floors, 2 – 3 km — 1
2.88BASIC FIT
Basic-Fit
Other sports sites — 5 within 3 km, discounted by activity
1.43ASS DIEPPE UNIVERSITAIRE CLUB (D.U.C.)
Other / Unclassified
1.5Stade Auguste Delaune
Multi-sport Complex
1.53ASS DIEPPE UNIVERSITAIRE CLUB (D.U.C.)
Other / Unclassified
1.57Lycée Jehan Ango
Other / Unclassified
1.73Lycée Pablo Neruda
Other / Unclassified
Competition since opening — gyms within 1 km, by the year they opened
3when it opened, 2026-09-24→3today, 0 arrived since
3 rival(s) within 1 km when this club opened, 3 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106).
Access — straight-line distance, GTFS
Nearest rail
Dieppe — 694 m
Nearest bus
Vauban — 261 m
Counted footfall
Dieppe — 694 m,
695,838 travellers a year
(SNCF)
Straight-line, not travel time: no free routing service covers France at this
volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.
Catchment — INSEE 200 m population grid, Filosofi 2021
Ring
Residents
Per km²
Median age
Adults 18–64
Share of residents
0.5 km
784
998
48.3
482
62%
1.0 km
5,434
1,730
49.6
2,933
54%
2.0 km
25,626
2,039
49.2
13,847
54%
3.0 km
30,360
1,074
48.8
16,463
54%
Adults 18–64 is the span members come from. A median age alone does not separate a student
quarter from a family suburb, and those are not the same market.
Age profile — residents within 2 km
0–38253%
4–54532%
6–101,1955%
11–171,8667%
18–241,9598%
25–393,73915%
40–544,47417%
55–643,67514%
65–795,20920%
80+2,1799%
Working-age brackets in blue. 25,573 residents within 2 km.
Household income — INSEE Filosofi 2021
Median
€18,850 a year, per consumption unit
Poorest tenth
below €10,210
Richest tenth
above €34,300
Spread
×3.4 between them
Poverty rate
26.0% of households below 60% of the national median
Published at commune level (IRIS 762170106).
An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level
travels with the figure, so a town's median is never read as this street's.
The establishment — INSEE Sirene
Legal name
DEEP TRAINING
SIREN
130600653 the company
SIRET
13060065300013 this establishment
Company founded
2026-09-24
This site opened
2026-09-24
Activity code
93.11Z
Head office
yes — this is the registered siège
Employees
Unknown / non-employer
Sources
sirene
Officers — company representatives on file
Valentin Guy LEFORESTIER (Président)
Legal representatives, not shareholders. France closed public access to the beneficial-ownership
registry in July 2024, so who owns the company is not obtainable from open data.
Filed accounts — INPI, the keyed annual accounts
Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most
small French companies file late or not at all.
What this is.
The Location Score is model output, computed from open data; it is not a
measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers,
filed revenue — come from INSEE Sirene and the Ministère des Sports facility census.
Population, age profile and income are INSEE (Filosofi 2021, 200 m
grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database.
Distances are straight-line, not travel time.
Location Score model 3.1.0,
computed 2026-10-17.
Generated 18 October 2026, 04:26 UTC · siret:13060065300013 Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.