Location only — excludes rent, fit-out, lease terms and the price of the business.
80% of the scoring weight was measurable here.
The site
Opened
2026-09-25
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
48.63745, -1.99132
Within 3 km — gym floors filled, other sports hollow
10 gym floors, 4 other sports sites.
The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.
Strengths & weaknesses — by weighted effect
▲Competition66— 0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
▲Capture60— 1,599 residents + 443 workers, demand within 500 m against every competitor within 3 km
▲Catchment56— 1,768 aged 18-64 + 944 workers = 2,712 over 0.79 km2 = 3,453/km2
▼Saturation38— 7 clubs / 28,270 residents = 24.76 per 100k against 11.01 nationally
▼Income39— 19,145 EUR against 22,380 nationally, median of 2 IRIS within 500 m
How the score was reached
— seven parameters, five measured separately at 500 m and 2 km
Parameter
Where
Measured
Score
How it was arrived at
Catchment56
weight 20%
500 m
2,712 people
56
1,768 aged 18-64 + 944 workers = 2,712 over 0.79 km2 = 3,453/km2
2 km
32,351 people
56
15,346 aged 18-64 + 17,004 workers = 32,351 over 12.57 km2 = 2,574/km2
Competition66
weight 15%
500 m
0.00 wt
100
0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
2 km
6.56 wt
44
7 genuine gym floors and 2 other sports sites within 2 km, weighted by substitutability and price tier
Capture60
weight 20%
500 m
2,043 people
68
1,599 residents + 443 workers, demand within 500 m against every competitor within 3 km
2 km
5,777 people
56
4,006 residents + 1,771 workers, demand within 2 km against every competitor within 3 km
Saturation38
weight 15%
500 m
not measured
—
catchment of 3,170 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 2.9 LQ
2 km
LQ 2.25
38
7 clubs / 28,270 residents = 24.76 per 100k against 11.01 nationally
Fit—
weight 10%
unit
not measured
—
no floor area recorded for this unit
Rental—
weight 10%
unit
not measured
—
no rent or no floor area recorded
Income39
weight 10%
500 m
0.86×
18
19,145 EUR against 22,380 nationally, median of 2 IRIS within 500 m
2 km
0.96×
53
21,460 EUR against 22,380 nationally, median of 11 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven
combine on their weights — renormalised over whatever was measurable, so a missing
parameter dilutes nothing rather than counting as zero.
Competitive field — every active gym and other sports site within 3 km
Band
Gym floors
Other sports
MCI weight
within 500 m
0
0
—
500 m – 1 km
2
1
2.16
1 – 2 km
5
1
4.40
2 – 3 km
3
2
2.80
Within 3 km
10
4
9.4 total
Each site is discounted by how substitutable its activity is for a gym and how far its price
tier sits from a mid-market club — so 10 gym floors and
4 other sports sites weigh 9.4, not
14.
Gym floors, 500 m – 1 km — 2
0.51MY BIG BANG
My Big Bang
0.8BODY HIT
Bodyhit
Gym floors, 1 – 2 km — 5
1.21BASIC FIT
Basic-Fit
1.34LE FITNESS
1.35FORGE MALOU 26.2
1.49SPORTDICAL
1.58FITNESS PARK
Fitness Park
Gym floors, 2 – 3 km — 3
2.07BASIC FIT
Basic-Fit
2.17DAVID MONTOIS FORMATION
2.79BODY ADDICTION
Body Addiction
Other sports sites — 4 within 3 km, discounted by activity
0.51CROSSFIT SAINT MALO
CrossFit / Functional Training
1.02Complexe sportif de Bellevue
Multi-sport Complex
2.36AQUA NANTES
Swimming / Aquatic
2.54Complexe sportif Jacques Cartier
Multi-sport Complex
Competition since opening — gyms within 1 km, by the year they opened
5when it opened, 2026-09-25→5today, 0 arrived since
5 rival(s) within 1 km when this club opened, 5 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106).
Access — straight-line distance, GTFS
Nearest rail
Saint-Malo — 1411 m
Nearest bus
Arabie — 146 m
Counted footfall
Saint-Malo — 1411 m,
1,832,479 travellers a year
(SNCF)
Straight-line, not travel time: no free routing service covers France at this
volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.
Catchment — INSEE 200 m population grid, Filosofi 2021
Ring
Residents
Per km²
Median age
Adults 18–64
Share of residents
0.5 km
3,170
4,036
44.6
1,768
56%
1.0 km
8,726
2,778
47.7
4,869
56%
2.0 km
28,270
2,250
49.9
15,346
54%
3.0 km
38,562
1,364
52.2
20,465
53%
Adults 18–64 is the span members come from. A median age alone does not separate a student
quarter from a family suburb, and those are not the same market.
Age profile — residents within 2 km
0–38673%
4–54762%
6–101,1994%
11–171,8146%
18–242,1488%
25–394,47816%
40–544,75117%
55–643,97014%
65–796,08222%
80+2,4789%
Working-age brackets in blue. 28,262 residents within 2 km.
Household income — INSEE Filosofi 2021
Median
€17,190 a year, per consumption unit
Poorest tenth
below €10,170
Richest tenth
above €26,850
Spread
×2.6 between them
· Gini 0.221
Poverty rate
32.0% of households below 60% of the national median
Published at iris level (IRIS 352880201).
An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level
travels with the figure, so a town's median is never read as this street's.
The establishment — INSEE Sirene
Legal name
INEO STUDIO
SIREN
131393647 the company
SIRET
13139364700014 this establishment
Company founded
2026-09-25
This site opened
2026-09-25
Activity code
93.11Z
Head office
yes — this is the registered siège
Employees
Unknown / non-employer
Sources
sirene
Officers — company representatives on file
Adrien Jean Foad Marie ABADIE (Président)
Legal representatives, not shareholders. France closed public access to the beneficial-ownership
registry in July 2024, so who owns the company is not obtainable from open data.
Filed accounts — INPI, the keyed annual accounts
Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most
small French companies file late or not at all.
What this is.
The Location Score is model output, computed from open data; it is not a
measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers,
filed revenue — come from INSEE Sirene and the Ministère des Sports facility census.
Population, age profile and income are INSEE (Filosofi 2021, 200 m
grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database.
Distances are straight-line, not travel time.
Location Score model 3.1.0,
computed 2026-10-17.
Generated 18 October 2026, 05:25 UTC · siret:13139364700014 Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.