2 AVENUE PIERRE MENDES FRANCE 37160 DESCARTES · Centre-Val de Loire
42.1
/ 100
Pass
Location only — excludes rent, fit-out, lease terms and the price of the business.
65% of the scoring weight was measurable here.
The site
Opened
2026-10-08
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
46.97931, 0.68360
Within 3 km — gym floors filled, other sports hollow
0 gym floors, 0 other sports sites.
The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.
Strengths & weaknesses — by weighted effect
▲Competition100— 0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
▼Catchment10— 1,771 aged 18-64 + 856 workers = 2,628 over 12.57 km2 = 209/km2
▼Capture37— 284 residents + 199 workers, demand within 500 m against every competitor within 3 km
▼Income30— 19,890 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
How the score was reached
— seven parameters, five measured separately at 500 m and 2 km
Parameter
Where
Measured
Score
How it was arrived at
Catchment10
weight 20%
500 m
335 people
14
136 aged 18-64 + 199 workers = 335 over 0.79 km2 = 426/km2
2 km
2,628 people
8
1,771 aged 18-64 + 856 workers = 2,628 over 12.57 km2 = 209/km2
Competition100
weight 15%
500 m
0.00 wt
100
0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
2 km
0.00 wt
100
0 genuine gym floors and 0 other sports sites within 2 km, weighted by substitutability and price tier
Capture37
weight 20%
500 m
482 people
24
284 residents + 199 workers, demand within 500 m against every competitor within 3 km
2 km
4,502 people
45
3,646 residents + 856 workers, demand within 2 km against every competitor within 3 km
Saturation—
weight 15%
500 m
not measured
—
catchment of 284 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 32.0 LQ
2 km
not measured
—
catchment of 3,646 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 2.5 LQ
Fit—
weight 10%
unit
not measured
—
no floor area recorded for this unit
Rental—
weight 10%
unit
not measured
—
no rent or no floor area recorded
Income30
weight 10%
500 m
0.89×
30
19,890 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
2 km
0.89×
30
19,890 EUR against 22,380 nationally, median of 1 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven
combine on their weights — renormalised over whatever was measurable, so a missing
parameter dilutes nothing rather than counting as zero.
Competitive field — every active gym and other sports site within 3 km
Band
Gym floors
Other sports
MCI weight
within 500 m
0
0
—
500 m – 1 km
0
0
—
1 – 2 km
0
0
—
2 – 3 km
0
0
—
Within 3 km
0
0
0 total
Each site is discounted by how substitutable its activity is for a gym and how far its price
tier sits from a mid-market club — so 0 gym floors and
0 other sports sites weigh 0, not
0.
Competition since opening — gyms within 1 km, by the year they opened
1when it opened, 2026-10-08→1today, 0 arrived since
1 rival(s) within 1 km when this club opened, 1 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106).
Access — straight-line distance, GTFS
Nearest rail
Les Ormes — 5816 m
Nearest bus
Lycée Professionnel — 414 m
Counted footfall
Les Ormes — 5816 m,
6,819 travellers a year
(SNCF)
Straight-line, not travel time: no free routing service covers France at this
volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.
Catchment — INSEE 200 m population grid, Filosofi 2021
Ring
Residents
Per km²
Median age
Adults 18–64
Share of residents
0.5 km
284
362
61
136
48%
1.0 km
1,336
425
56.7
678
51%
2.0 km
3,646
290
56.5
1,771
49%
3.0 km
4,073
144
56
1,988
49%
Adults 18–64 is the span members come from. A median age alone does not separate a student
quarter from a family suburb, and those are not the same market.
Age profile — residents within 2 km
0–3832%
4–5441%
6–101725%
11–172487%
18–241925%
25–3940011%
40–5459416%
55–6458616%
65–7984423%
80+48213%
Working-age brackets in blue. 3,644 residents within 2 km.
Household income — INSEE Filosofi 2021
Median
€19,890 a year, per consumption unit
Poorest tenth
below €10,930
Richest tenth
above €32,080
Spread
×2.9 between them
Poverty rate
22.0% of households below 60% of the national median
Published at commune level (IRIS 371150000).
An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level
travels with the figure, so a town's median is never read as this street's.
The establishment — INSEE Sirene
Legal name
LE COMPLEXE
SIREN
131494577 the company
SIRET
13149457700011 this establishment
Company founded
2026-10-08
This site opened
2026-10-08
Activity code
93.11Z
Head office
yes — this is the registered siège
Employees
Unknown / non-employer
Sources
sirene
Officers — company representatives on file
Adrien Joseph Marcel PAWULA (Président)
Rémy VEAUVY (Directeur général)
Romain Marcel René QUATTER (Directeur général)
Florent Roger Edmond PAWULA (Directeur général)
Jérémy GUINAULT (Directeur général)
Antoine Thierry Claude Georges BONVALET (Directeur général)
Legal representatives, not shareholders. France closed public access to the beneficial-ownership
registry in July 2024, so who owns the company is not obtainable from open data.
Filed accounts — INPI, the keyed annual accounts
Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most
small French companies file late or not at all.
What this is.
The Location Score is model output, computed from open data; it is not a
measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers,
filed revenue — come from INSEE Sirene and the Ministère des Sports facility census.
Population, age profile and income are INSEE (Filosofi 2021, 200 m
grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database.
Distances are straight-line, not travel time.
Location Score model 3.1.0,
computed 2026-10-17.
Generated 18 October 2026, 05:26 UTC · siret:13149457700011 Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.