Site report

ON FITNESS

LOCAL NUMERO 4 CARRIERE DOREE 59310 ORCHIES · Hauts-de-France
48.7
/ 100
Investigate
Location only — excludes rent, fit-out, lease terms and the price of the business. 65% of the scoring weight was measurable here.
Procédure collective
Suivant jugement du 18/12/2025, le Tribunal de Commerce de DOUAI a prononcé la conversion en Liquidation Judiciaire et… 2025-12-18
Suivant jugement du 18/12/2025, le Tribunal de Commerce de DOUAI a prononcé la conversion en Liquidation Judiciaire et a désigné es qualité de Liquidateur : SCP ALPHA MANDATAIRES JUDICIAIRES, prise en la personne de Maître Julie HERMONT 33, rue du Gouvernement 59500 Douai.
Greffe notice on SARL BLS DEVELOPPEMENT, SIREN 753539089 — every notice on file is listed below.

The site

Opened
2012-09-01
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
50.47295, 3.23138

Within 3 km — gym floors filled, other sports hollow

500 m1 km2 km3 kmKIWISANTEKIWISANTEBE HUMAN PERFORMANCEBE HUMAN PERFORMANCE© OpenStreetMap contributors
2 gym floors, 2 other sports sites. The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.

Legal identity — INPI RNE, as at 4 March 2026

Registered name
SARL BLS DEVELOPPEMENT — trades as ON FITNESS
Form
SARL
SIREN
753539089 · SIRET 75353908900015
Capital
€10,000
Registered
2012-09-07
Gérant
Matthieu FLAJOLET

Filed position — INPI keyed accounts

Years filed
never filed — a non-filer; the deal figures below are the only numbers there are
Confidentiality
—

Registry notices — 3 on file at the greffe, newest first

2025-12-18 Suivant jugement du 18/12/2025, le Tribunal de Commerce de DOUAI a prononcé la conversion en Liquidation Judiciaire et… Suivant jugement du 18/12/2025, le Tribunal de Commerce de DOUAI a prononcé la conversion en Liquidation Judiciaire et a désigné es qualité de Liquidateur : SCP ALPHA MANDATAIRES JUDICIAIRES, prise en la personne de Maître Julie HERMONT 33, rue du...
2025-09-23 Suivant jugement en date du 23/09/2025, le Tribunal de Commerce de Douai a prononcé le Redressement Judiciaire, a… Suivant jugement en date du 23/09/2025, le Tribunal de Commerce de Douai a prononcé le Redressement Judiciaire, a désigné en qualité de Mandataire Judiciaire : SCP ALPHA MANDATAIRES JUDICIAIRES, prise en la personne de Maître Julie HERMONT 33, rue du...
2022-04-29 Continuation de la société malgré un actif net devenu inférieur à la moitié du capital social. Décision du 29/04/2022
The greffe's wording, unedited. Insolvency notices are marked red, equity and security notices amber, ordinary filings grey.

Strengths & weaknesses — by weighted effect

▲ Competition 80 — 0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
▲ Income 70 — 24,080 EUR against 22,380 nationally, median of 1 IRIS within 500 m
▼ Capture 30 — 2,431 residents + 617 workers, demand within 2 km against every competitor within 3 km
▼ Catchment 34 — 5,302 aged 18-64 + 3,428 workers = 8,730 over 12.57 km2 = 695/km2

How the score was reached — seven parameters, five measured separately at 500 m and 2 km

ParameterWhere MeasuredScore How it was arrived at
Catchment 34
weight 20%
 500 m 1,142 people 39 511 aged 18-64 + 630 workers = 1,142 over 0.79 km2 = 1,454/km2
2 km 8,730 people 31 5,302 aged 18-64 + 3,428 workers = 8,730 over 12.57 km2 = 695/km2
Competition 80
weight 15%
 500 m 0.00 wt 100 0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
2 km 2.35 wt 66 2 genuine gym floors and 2 other sports sites within 2 km, weighted by substitutability and price tier
Capture 30
weight 20%
 500 m 598 people 31 412 residents + 186 workers, demand within 500 m against every competitor within 3 km
2 km 3,048 people 28 2,431 residents + 617 workers, demand within 2 km against every competitor within 3 km
Saturation —
weight 15%
 500 m not measured — catchment of 772 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 11.8 LQ
2 km not measured — catchment of 8,521 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 1.1 LQ
Fit —
weight 10%
 unit not measured — no floor area recorded for this unit
Rental —
weight 10%
 unit not measured — no rent or no floor area recorded
Income 70
weight 10%
 500 m 1.08× 92 24,080 EUR against 22,380 nationally, median of 1 IRIS within 500 m
2 km 0.97× 56 21,650 EUR against 22,380 nationally, median of 3 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven combine on their weights — renormalised over whatever was measurable, so a missing parameter dilutes nothing rather than counting as zero.

Competitive field — every active gym and other sports site within 3 km

BandGym floors Other sportsMCI weight
within 500 m0 0 —
500 m – 1 km2 2 2.35
1 – 2 km0 0 —
2 – 3 km0 0 —
Within 3 km2 2 2.4 total
Each site is discounted by how substitutable its activity is for a gym and how far its price tier sits from a mid-market club — so 2 gym floors and 2 other sports sites weigh 2.4, not 4.

Gym floors, 500 m – 1 km — 2

0.51 KIWISANTE
0.55 BE HUMAN PERFORMANCE

Other sports sites — 2 within 3 km, discounted by activity

0.66 PADEL DE LA PEVELE Padel
0.83 LE GYMNASE 310 Multi-sport Complex

Competition since opening — gyms within 1 km, by the year they opened

1 when it opened, 2012-09-01 → 5 today, 4 arrived since
2015+1
2022+1
2025+1
2026+1
1 rival(s) within 1 km when this club opened, 5 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106).

Access — straight-line distance, GTFS

Nearest rail
Orchies — 1324 m
Nearest bus
ORCHIES - Zone de l'Europe — 169 m
Counted footfall
Orchies — 1324 m, 1,158,031 travellers a year (SNCF)
Straight-line, not travel time: no free routing service covers France at this volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.

Catchment — INSEE 200 m population grid, Filosofi 2021

RingResidents Per km²Median age Adults 18–64Share of residents
0.5 km 772 983 40.3 511 66%
1.0 km 2,595 826 40.9 1,663 64%
2.0 km 8,521 678 39.6 5,302 62%
3.0 km 11,502 407 39.2 7,101 62%
Adults 18–64 is the span members come from. A median age alone does not separate a student quarter from a family suburb, and those are not the same market.

Age profile — residents within 2 km

0–33614%
4–51922%
6–104605%
11–1782210%
18–247859%
25–391,68420%
40–541,72820%
55–641,10513%
65–791,03612%
80+3434%
Working-age brackets in blue. 8,516 residents within 2 km.

Household income — INSEE Filosofi 2021

Median
€24,080 a year, per consumption unit
Poorest tenth
below €14,260
Richest tenth
above €38,620
Spread
×2.7 between them · Gini 0.241
Poverty rate
9.0% of households below 60% of the national median
Published at iris level (IRIS 594490102). An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level travels with the figure, so a town's median is never read as this street's.

The establishment — INSEE Sirene

Legal name
SARL BLS DEVELOPPEMENT (ON FITNESS)
SIREN
753539089 the company
SIRET
75353908900015 this establishment
Company founded
2012-09-01
This site opened
2012-09-01
Activity code
93.13Z
Head office
yes — this is the registered siège
Employees
1-2
Sources
sirene

Filed accounts — INPI, the keyed annual accounts

Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most small French companies file late or not at all.

Legal filings — BODACC, the official French business gazette

2025-12-28
Procédures collectives (Avis initial)
2025-09-26
Procédures collectives (Avis initial)
2025-03-21
Dépôts des comptes (Avis initial)
2025-03-13
Dépôts des comptes (Avis initial)
2024-06-25
Dépôts des comptes (Avis initial)
2024-04-21
Modifications diverses (Avis initial)
2024-01-10
Modifications diverses (Avis initial)
2023-07-07
Dépôts des comptes (Avis initial)
2022-05-20
Dépôts des comptes (Avis initial)
2021-05-25
Modifications diverses (Avis initial)
2020-08-04
Dépôts des comptes (Avis initial)
2020-08-04
Dépôts des comptes (Avis initial)
Newest first. Accounts filed on time are the ordinary case; an insolvency, a receivership or a pledge over the business would appear here too, and none does unless it is listed above.
What this is. The Location Score is model output, computed from open data; it is not a measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers, filed revenue — come from INSEE Sirene and the Ministère des Sports facility census. Population, age profile and income are INSEE (Filosofi 2021, 200 m grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database. Distances are straight-line, not travel time.
Location Score model 3.1.0, computed 2026-10-17.
Generated 18 October 2026, 05:25 UTC · siret:75353908900015
Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.