23 AVENUE DE LA LIBERATION 53500 ERNEE · Pays de la Loire
46.7
/ 100
Investigate
Location only — excludes rent, fit-out, lease terms and the price of the business.
65% of the scoring weight was measurable here.
The site
Opened
2026-09-01
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
48.30386, -0.93789
Within 3 km — gym floors filled, other sports hollow
0 gym floors, 2 other sports sites.
The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.
Legal identity — INPI RNE, as at 4 March 2026
Registered name
CACTUS— trades as ORANGE BLEUE
Form
SAS · sole shareholder
SIREN
793441239 · SIRET 79344123900043
Capital
€10,000
Registered
2013-06-05 · 2 establishments open
Président
GORRONDIS (399945914)
Directeur général
Jean-Michel RICHER
Filed position — INPI keyed accounts
Years filed
4
— 2016 to 2024
Revenue 2024
€345,578 · EBITDA €92,760 27%
Equity
€57,455
Financial debt
€124,325 · cash €11,579
Debt falling due
€78,180 within a year · €61,252 in one to five · €30,117 beyond five
2024
Confidentiality
never invoked
Filed accounts — every year on file;
one filing covers all 2 establishments
Company figures, not the club’s. EBITDA from the filed income statement, rent inside external charges; red marks negative equity or a loss.
Year
Revenue
EBITDA
margin
Operating
Net
Equity
Fin. debt
Cash
Staff cost
Ext. charges
FTE
2024
€345,578
€92,760
27%
€38,079
€31,825
€57,455
€124,325
€11,579
€114,968
€126,455
5
2023
€301,211
€69,302
23%
€20,972
€17,172
€25,630
€37,935
€16,328
€103,468
€113,320
—
2022
€160,837
€-4,316
-3%
€-578
€-5,766
€8,458
€80,688
€38,467
€62,999
€90,709
—
2016
€257,734
€43,481
17%
€5,123
€2,281
€34,267
€110,885
€15,490
€96,116
€105,432
—
Strengths & weaknesses — by weighted effect
▲Competition94— 0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
▲Income65— 22,290 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
▼Catchment17— 226 aged 18-64 + 116 workers = 342 over 0.79 km2 = 435/km2
▼Capture32— 455 residents + 110 workers, demand within 500 m against every competitor within 3 km
How the score was reached
— seven parameters, five measured separately at 500 m and 2 km
Parameter
Where
Measured
Score
How it was arrived at
Catchment17
weight 20%
500 m
342 people
14
226 aged 18-64 + 116 workers = 342 over 0.79 km2 = 435/km2
2 km
4,524 people
18
2,440 aged 18-64 + 2,084 workers = 4,524 over 12.57 km2 = 360/km2
Competition94
weight 15%
500 m
0.00 wt
100
0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
2 km
0.40 wt
91
0 genuine gym floors and 2 other sports sites within 2 km, weighted by substitutability and price tier
Capture32
weight 20%
500 m
565 people
29
455 residents + 110 workers, demand within 500 m against every competitor within 3 km
2 km
3,437 people
34
2,639 residents + 798 workers, demand within 2 km against every competitor within 3 km
Saturation—
weight 15%
500 m
not measured
—
catchment of 496 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 18.3 LQ
2 km
not measured
—
catchment of 4,740 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 1.9 LQ
Fit—
weight 10%
unit
not measured
—
no floor area recorded for this unit
Rental—
weight 10%
unit
not measured
—
no rent or no floor area recorded
Income65
weight 10%
500 m
1.00×
65
22,290 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
2 km
1.00×
65
22,290 EUR against 22,380 nationally, median of 1 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven
combine on their weights — renormalised over whatever was measurable, so a missing
parameter dilutes nothing rather than counting as zero.
Competitive field — every active gym and other sports site within 3 km
Band
Gym floors
Other sports
MCI weight
within 500 m
0
0
—
500 m – 1 km
0
1
0.10
1 – 2 km
0
1
0.30
2 – 3 km
0
0
—
Within 3 km
0
2
0.4 total
Each site is discounted by how substitutable its activity is for a gym and how far its price
tier sits from a mid-market club — so 0 gym floors and
2 other sports sites weigh 0.4, not
2.
Other sports sites — 2 within 3 km, discounted by activity
0.91Espace aquatique de l'Ernée
Swimming / Aquatic
1.14Pôle Omnisports
Multi-sport Complex
Competition since opening — gyms within 1 km, by the year they opened
1when it opened, 2026-09-01→1today, 0 arrived since
1 rival(s) within 1 km when this club opened, 1 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106). 1 nearby site(s) have no usable opening date and are not in either count.
Catchment — INSEE 200 m population grid, Filosofi 2021
Ring
Residents
Per km²
Median age
Adults 18–64
Share of residents
0.5 km
496
632
54.8
226
46%
1.0 km
2,198
700
48.8
1,089
50%
2.0 km
4,740
377
49.8
2,440
52%
3.0 km
5,190
184
48.8
2,716
52%
Adults 18–64 is the span members come from. A median age alone does not separate a student
quarter from a family suburb, and those are not the same market.
Age profile — residents within 2 km
0–31403%
4–5681%
6–102285%
11–173908%
18–243828%
25–3962713%
40–5480817%
55–6462313%
65–7994520%
80+51911%
Working-age brackets in blue. 4,730 residents within 2 km.
Household income — INSEE Filosofi 2021
Median
€22,290 a year, per consumption unit
Poorest tenth
below €14,380
Richest tenth
above €34,860
Spread
×2.4 between them
· Gini 0.242
Poverty rate
7.0% of households below 60% of the national median
Published at iris level (IRIS 530960102).
An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level
travels with the figure, so a town's median is never read as this street's.
The establishment — INSEE Sirene
Legal name
CACTUS
SIREN
793441239 the company
SIRET
79344123900043 this establishment
Company founded
2013-06-05
This site opened
2026-09-01
Activity code
93.13Z
Head office
no — a secondary establishment
Employees
Unknown / non-employer
Sources
sirene
What this is.
The Location Score is model output, computed from open data; it is not a
measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers,
filed revenue — come from INSEE Sirene and the Ministère des Sports facility census.
Population, age profile and income are INSEE (Filosofi 2021, 200 m
grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database.
Distances are straight-line, not travel time.
Location Score model 3.1.0,
computed 2026-10-17.
Generated 18 October 2026, 10:26 UTC · siret:79344123900043 Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.