Site report

J2 SPORT (SPORT AVENUE)

ZI DE LA COLONNE RUE DES HIRONDELLES 85170 LE POIRE-SUR-VIE · Pays de la Loire
48.6
/ 100
Investigate
Location only — excludes rent, fit-out, lease terms and the price of the business. 65% of the scoring weight was measurable here.

The site

Opened
2015-09-09
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
46.76582, -1.51910

Within 3 km — gym floors filled, other sports hollow

500 m1 km2 km3 kmRIMACRIMACL'ORANGE BLEUEL'ORANGE BLEUE© OpenStreetMap contributors
2 gym floors, 0 other sports sites. The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.

Legal identity — INPI RNE, as at 4 March 2026

Registered name
J2 SPORT — trades as J2 SPORT (SPORT AVENUE)
Form
SAS
SIREN
813164324 · SIRET 81316432400010
Capital
€33,000
Registered
2015-08-24
Président
Said AIT HAMOU
Directeur général
Fadma AIT-HAMOU
Directeur général délégué
Philippe THIREAU

Filed position — INPI keyed accounts

Years filed
never filed — a non-filer; the deal figures below are the only numbers there are
Confidentiality
—

Strengths & weaknesses — by weighted effect

▲ Competition 82 — 0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
▲ Income 83 — 23,470 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
▼ Catchment 22 — 3,047 aged 18-64 + 1,510 workers = 4,557 over 12.57 km2 = 363/km2
▼ Capture 34 — 2,635 residents + 418 workers, demand within 2 km against every competitor within 3 km

How the score was reached — seven parameters, five measured separately at 500 m and 2 km

ParameterWhere MeasuredScore How it was arrived at
Catchment 22
weight 20%
 500 m 632 people 27 534 aged 18-64 + 98 workers = 632 over 0.79 km2 = 805/km2
2 km 4,557 people 18 3,047 aged 18-64 + 1,510 workers = 4,557 over 12.57 km2 = 363/km2
Competition 82
weight 15%
 500 m 0.00 wt 100 0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
2 km 2.00 wt 70 2 genuine gym floors and 0 other sports sites within 2 km, weighted by substitutability and price tier
Capture 34
weight 20%
 500 m 844 people 41 748 residents + 97 workers, demand within 500 m against every competitor within 3 km
2 km 3,053 people 29 2,635 residents + 418 workers, demand within 2 km against every competitor within 3 km
Saturation —
weight 15%
 500 m not measured — catchment of 816 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 11.1 LQ
2 km not measured — catchment of 5,057 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 1.8 LQ
Fit —
weight 10%
 unit not measured — no floor area recorded for this unit
Rental —
weight 10%
 unit not measured — no rent or no floor area recorded
Income 83
weight 10%
 500 m 1.05× 83 23,470 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
2 km 1.05× 83 23,470 EUR against 22,380 nationally, median of 1 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven combine on their weights — renormalised over whatever was measurable, so a missing parameter dilutes nothing rather than counting as zero.

Competitive field — every active gym and other sports site within 3 km

BandGym floors Other sportsMCI weight
within 500 m0 0 —
500 m – 1 km0 0 —
1 – 2 km2 0 2.00
2 – 3 km0 0 —
Within 3 km2 0 2.0 total
Each site is discounted by how substitutable its activity is for a gym and how far its price tier sits from a mid-market club — so 2 gym floors and 0 other sports sites weigh 2.0, not 2.

Gym floors, 1 – 2 km — 2

1.77 RIMAC
1.87 L'ORANGE BLEUE L'Orange Bleue

Competition since opening — gyms within 1 km, by the year they opened

1 when it opened, 2015-09-09 → 1 today, 0 arrived since
1 rival(s) within 1 km when this club opened, 1 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106).

Access — straight-line distance, GTFS

Nearest rail
Belleville-Vendée — 6921 m
Nearest bus
L'Idonnière — 1623 m
Counted footfall
Belleville — 6921 m, 142,286 travellers a year (SNCF)
Straight-line, not travel time: no free routing service covers France at this volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.

Catchment — INSEE 200 m population grid, Filosofi 2021

RingResidents Per km²Median age Adults 18–64Share of residents
0.5 km 816 1,039 39.6 534 66%
1.0 km 2,087 664 40.6 1,317 63%
2.0 km 5,057 402 40.4 3,047 60%
3.0 km 5,961 211 40 3,605 60%
Adults 18–64 is the span members come from. A median age alone does not separate a student quarter from a family suburb, and those are not the same market.

Age profile — residents within 2 km

0–31743%
4–5912%
6–103687%
11–1758512%
18–2448610%
25–3979016%
40–541,18323%
55–6458812%
65–7962712%
80+1653%
Working-age brackets in blue. 5,057 residents within 2 km.

Household income — INSEE Filosofi 2021

Median
€23,470 a year, per consumption unit
Poorest tenth
below €15,660
Richest tenth
above €36,010
Spread
×2.3 between them
Poverty rate
6.0% of households below 60% of the national median
Published at commune level (IRIS 851780000). An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level travels with the figure, so a town's median is never read as this street's.

The establishment — INSEE Sirene

Legal name
J2 SPORT (SPORT AVENUE)
SIREN
813164324 the company
SIRET
81316432400010 this establishment
Company founded
2015-09-09
This site opened
2015-09-09
Activity code
93.13Z
Head office
yes — this is the registered siège
Employees
Unknown / non-employer
Sources
sirene

Filed accounts — INPI, the keyed annual accounts

Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most small French companies file late or not at all.

Legal filings — BODACC, the official French business gazette

2026-06-19
Procédures collectives (Avis initial)
2026-04-17
Procédures collectives (Avis initial)
2022-03-24
Modifications diverses (Avis initial)
2021-03-19
Modifications diverses (Avis initial)
2020-03-25
Modifications diverses (Avis initial)
2019-11-03
Dépôts des comptes (Avis initial)
2018-12-07
Dépôts des comptes (Avis initial)
2018-04-26
Dépôts des comptes (Avis initial)
2018-03-27
Modifications diverses (Avis initial)
2015-12-09
Modifications diverses (Avis initial)
2015-09-02
Créations (Avis initial)
Newest first. Accounts filed on time are the ordinary case; an insolvency, a receivership or a pledge over the business would appear here too, and none does unless it is listed above.
What this is. The Location Score is model output, computed from open data; it is not a measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers, filed revenue — come from INSEE Sirene and the Ministère des Sports facility census. Population, age profile and income are INSEE (Filosofi 2021, 200 m grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database. Distances are straight-line, not travel time.
Location Score model 3.1.0, computed 2026-10-17.
Generated 18 October 2026, 03:28 UTC · siret:81316432400010
Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.