Site report

ARES

CENTRE COMMERCIAL COTENTIN - LOT 13 AV DE LA BANQUE A GENETS 50100 CHERBOURG-EN-COTENTIN · Normandie
32.7
/ 100
Pass
Location only — excludes rent, fit-out, lease terms and the price of the business. 65% of the scoring weight was measurable here.
Procédure collective
Par ordonnance du Juge Commissaire en date du 27/08/2019, ordonne la fin de la mission du mandataire judiciaire Selarl… 2019-09-05
Par ordonnance du Juge Commissaire en date du 27/08/2019, ordonne la fin de la mission du mandataire judiciaire Selarl Bruno CAMBON représenté par Me COUBARD 205 avenue de Paris 50100 Cherbourg en Cotentin
Greffe notice on ARES, SIREN 818968729 — every notice on file is listed below.

The site

Opened
2016-03-02
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
49.60308, -1.60133

Within 3 km — gym floors filled, other sports hollow

500 m1 km2 km3 kmHC FIT CONCEPTHC FIT CONCEPT© OpenStreetMap contributors
1 gym floors, 1 other sports sites. The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.

Legal identity — INPI RNE, as at 4 March 2026

Registered name
ARES
Form
SAS
SIREN
818968729 · SIRET 81896872900017
Capital
€20,000
Registered
2016-03-18
Président
Emmanuel Michel Andre BARBIER

Filed position — INPI keyed accounts

Years filed
never filed — a non-filer; the deal figures below are the only numbers there are
Confidentiality
—

Registry notices — 6 on file at the greffe, newest first

2020-10-15 En application de l'article R631-43 du code de commerce, la procédure qui a conduit à l'adoption du plan a été clôturée… En application de l'article R631-43 du code de commerce, la procédure qui a conduit à l'adoption du plan a été clôturée le 12/10/2020 par ordonnance du Président du Tribunal de commerce de Cherbourg
2019-09-05 Par ordonnance du Juge Commissaire en date du 27/08/2019, ordonne la fin de la mission du mandataire judiciaire Selarl… Par ordonnance du Juge Commissaire en date du 27/08/2019, ordonne la fin de la mission du mandataire judiciaire Selarl Bruno CAMBON représenté par Me COUBARD 205 avenue de Paris 50100 Cherbourg en Cotentin
2019-02-26 Par jugement en date du 25/02/2019, le Tribunal de Commerce de Cherbourg a prononcé l'arrêt du plan d'apurement pour… Par jugement en date du 25/02/2019, le Tribunal de Commerce de Cherbourg a prononcé l'arrêt du plan d'apurement pour une durée de dix ans. Commissaire à l'exécution du plan : Selarl Bruno Cambon prise en la personne de Me GOUBARD 205 avenue de Paris 50100...
2018-10-23 Par jugement en date du 22/10/2018, le Tribunal de Commerce de Cherbourg a renouvelé la période d'observation de facon… Par jugement en date du 22/10/2018, le Tribunal de Commerce de Cherbourg a renouvelé la période d'observation de facon exceptionnelle et supra légale jusqu'au 24/04/2019 avec rappel à l'audience du 25/02/2019
2018-03-29 Par jugement en date du 26/03/2018, le Tribunal de Commerce de Cherbourg a prononcé le renouvellement de la période… Par jugement en date du 26/03/2018, le Tribunal de Commerce de Cherbourg a prononcé le renouvellement de la période d'observation pour six mois avec rappel à l'audience du 28/05/2018
2017-04-25 Par jugement en date du 24/04/2017, le Tribunal de Commerce de Cherbourg a prononcé l'ouverture d'une procédure de… Par jugement en date du 24/04/2017, le Tribunal de Commerce de Cherbourg a prononcé l'ouverture d'une procédure de Redressement judiciaire avec période d'observation de six mois. JCP : M.HERVE DANSE, JCS : M.MARC DARIEL. Mandataire judiciaire : Selarl...
The greffe's wording, unedited. Insolvency notices are marked red, equity and security notices amber, ordinary filings grey.

Strengths & weaknesses — by weighted effect

▲ Competition 72 — 1 genuine gym floor and 0 other sports sites within 2 km, weighted by substitutability and price tier
▲ Income 70 — 22,850 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
▼ Capture 6 — 103 residents + 32 workers, demand within 500 m against every competitor within 3 km
▼ Catchment 11 — 2,531 aged 18-64 + 384 workers = 2,915 over 12.57 km2 = 232/km2

How the score was reached — seven parameters, five measured separately at 500 m and 2 km

ParameterWhere MeasuredScore How it was arrived at
Catchment 11
weight 20%
 500 m 330 people 14 283 aged 18-64 + 46 workers = 330 over 0.79 km2 = 420/km2
2 km 2,915 people 10 2,531 aged 18-64 + 384 workers = 2,915 over 12.57 km2 = 232/km2
Competition 72
weight 15%
 500 m 1.00 wt 58 1 genuine gym floor and 0 other sports sites within 500 m, weighted by substitutability and price tier
2 km 1.00 wt 81 1 genuine gym floor and 0 other sports sites within 2 km, weighted by substitutability and price tier
Capture 6
weight 20%
 500 m 135 people 0 103 residents + 32 workers, demand within 500 m against every competitor within 3 km
2 km 2,017 people 11 1,796 residents + 222 workers, demand within 2 km against every competitor within 3 km
Saturation —
weight 15%
 500 m not measured — catchment of 358 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 25.3 LQ
2 km not measured — catchment of 4,282 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 2.1 LQ
Fit —
weight 10%
 unit not measured — no floor area recorded for this unit
Rental —
weight 10%
 unit not measured — no rent or no floor area recorded
Income 70
weight 10%
 500 m 1.02× 74 22,850 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
2 km 1.00× 67 22,410 EUR against 22,380 nationally, median of 2 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven combine on their weights — renormalised over whatever was measurable, so a missing parameter dilutes nothing rather than counting as zero.

Competitive field — every active gym and other sports site within 3 km

BandGym floors Other sportsMCI weight
within 500 m1 0 1.00
500 m – 1 km0 0 —
1 – 2 km0 0 —
2 – 3 km0 1 0.30
Within 3 km1 1 1.3 total
Each site is discounted by how substitutable its activity is for a gym and how far its price tier sits from a mid-market club — so 1 gym floors and 1 other sports sites weigh 1.3, not 2.

Gym floors, within 500 m — 1

0.19 HC FIT CONCEPT

Other sports sites — 1 within 3 km, discounted by activity

2.93 Ecole maternelle Les Coquelicots Other / Unclassified

Competition since opening — gyms within 1 km, by the year they opened

1 when it opened, 2016-03-02 → 2 today, 1 arrived since
2025+1
1 rival(s) within 1 km when this club opened, 2 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106).

Access — straight-line distance, GTFS

Nearest rail
Cherbourg — 3688 m
Nearest bus
CENTRE COMMERCIAL — 89 m
Counted footfall
Cherbourg-en-Cotentin — 3688 m, 627,445 travellers a year (SNCF)
Straight-line, not travel time: no free routing service covers France at this volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.

Catchment — INSEE 200 m population grid, Filosofi 2021

RingResidents Per km²Median age Adults 18–64Share of residents
0.5 km 358 456 34.6 283 79%
1.0 km 1,200 382 40.3 755 63%
2.0 km 4,282 341 40.8 2,531 59%
3.0 km 8,364 296 40.3 5,018 60%
Adults 18–64 is the span members come from. A median age alone does not separate a student quarter from a family suburb, and those are not the same market.

Age profile — residents within 2 km

0–31794%
4–5762%
6–102616%
11–1741410%
18–243659%
25–3979819%
40–5482219%
55–6454513%
65–7961714%
80+1975%
Working-age brackets in blue. 4,275 residents within 2 km.

Household income — INSEE Filosofi 2021

Median
€22,850 a year, per consumption unit
Poorest tenth
below €14,390
Richest tenth
above €35,200
Spread
×2.4 between them · Gini 0.203
Poverty rate
8.0% of households below 60% of the national median
Published at iris level (IRIS 501291102). An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level travels with the figure, so a town's median is never read as this street's.

The establishment — INSEE Sirene

Legal name
ARES (ARES)
SIREN
818968729 the company
SIRET
81896872900017 this establishment
Company founded
2016-03-02
This site opened
2016-03-02
Activity code
93.13Z
Head office
yes — this is the registered siège
Employees
3-5
Sources
sirene

Filed accounts — INPI, the keyed annual accounts

Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most small French companies file late or not at all.

Legal filings — BODACC, the official French business gazette

2025-10-12
Procédures collectives (Avis initial)
2025-05-11
Dépôts des comptes (Avis initial)
2025-05-04
Procédures collectives (Avis initial)
2024-03-31
Dépôts des comptes (Avis initial)
2022-07-08
Dépôts des comptes (Avis initial)
2021-06-04
Dépôts des comptes (Avis initial)
2019-03-05
Procédures collectives (Avis initial)
2018-10-05
Procédures collectives (Avis initial)
2017-09-08
Modifications diverses (Avis initial)
2017-05-03
Procédures collectives (Avis initial)
2016-04-08
Créations (Avis initial)
Newest first. Accounts filed on time are the ordinary case; an insolvency, a receivership or a pledge over the business would appear here too, and none does unless it is listed above.
What this is. The Location Score is model output, computed from open data; it is not a measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers, filed revenue — come from INSEE Sirene and the Ministère des Sports facility census. Population, age profile and income are INSEE (Filosofi 2021, 200 m grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database. Distances are straight-line, not travel time.
Location Score model 3.1.0, computed 2026-10-17.
Generated 18 October 2026, 13:09 UTC · siret:81896872900017
Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.