Site report · Vita Liberte

VITA LIBERTE LA DESTROUSSE

ROUTE DES VIGNERONS 13112 LA DESTROUSSE · Provence-Alpes-Côte d'Azur
64.8
/ 100
Investigate
Location only — excludes rent, fit-out, lease terms and the price of the business. 65% of the scoring weight was measurable here.

The site

Opened
2017-04-28
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
43.38212, 5.60322

Within 3 km — gym floors filled, other sports hollow

500 m1 km2 km3 kmL'ORANGE BLEUEL'ORANGE BLEUE© OpenStreetMap contributors
1 gym floors, 0 other sports sites. The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.

Strengths & weaknesses — by weighted effect

▲ Competition 100 — 0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
▲ Income 100 — 26,120 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
▲ Capture 58 — 6,144 residents + 1,000 workers, demand within 2 km against every competitor within 3 km
▼ Catchment 27 — 5,140 aged 18-64 + 1,372 workers = 6,512 over 12.57 km2 = 518/km2

How the score was reached — seven parameters, five measured separately at 500 m and 2 km

ParameterWhere MeasuredScore How it was arrived at
Catchment 27
weight 20%
500 m 758 people 30 421 aged 18-64 + 337 workers = 758 over 0.79 km2 = 965/km2
2 km 6,512 people 25 5,140 aged 18-64 + 1,372 workers = 6,512 over 12.57 km2 = 518/km2
Competition 100
weight 15%
500 m 0.00 wt 100 0 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
2 km 0.00 wt 100 0 genuine gym floors and 0 other sports sites within 2 km, weighted by substitutability and price tier
Capture 58
weight 20%
500 m 1,071 people 48 745 residents + 326 workers, demand within 500 m against every competitor within 3 km
2 km 7,145 people 65 6,144 residents + 1,000 workers, demand within 2 km against every competitor within 3 km
Saturation —
weight 15%
500 m not measured — catchment of 762 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 11.9 LQ
2 km not measured — catchment of 9,064 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 1.0 LQ
Fit —
weight 10%
unit not measured — no floor area recorded for this unit
Rental —
weight 10%
unit not measured — no rent or no floor area recorded
Income 100
weight 10%
500 m 1.17× 100 26,120 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
2 km 1.17× 100 26,120 EUR against 22,380 nationally, median of 1 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven combine on their weights — renormalised over whatever was measurable, so a missing parameter dilutes nothing rather than counting as zero.

Competitive field — every active gym and other sports site within 3 km

BandGym floors Other sportsMCI weight
within 500 m0 0 —
500 m – 1 km0 0 —
1 – 2 km0 0 —
2 – 3 km1 0 1.00
Within 3 km1 0 1.0 total
Each site is discounted by how substitutable its activity is for a gym and how far its price tier sits from a mid-market club — so 1 gym floors and 0 other sports sites weigh 1.0, not 1.

Gym floors, 2 – 3 km — 1

2.37 L'ORANGE BLEUE L'Orange Bleue

Competition since opening — gyms within 1 km, by the year they opened

1 when it opened, 2017-04-28 → 1 today, 0 arrived since
1 rival(s) within 1 km when this club opened, 1 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106). 1 nearby site(s) have no usable opening date and are not in either count.

Access — straight-line distance, GTFS

Nearest rail
Aubagne — 10001 m
Nearest bus
Le Plan — 45 m
Counted footfall
Aubagne — 10001 m, 1,160,401 travellers a year (SNCF)
Straight-line, not travel time: no free routing service covers France at this volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.

Catchment — INSEE 200 m population grid, Filosofi 2021

RingResidents Per km²Median age Adults 18–64Share of residents
0.5 km 762 970 45.4 421 55%
1.0 km 3,144 1,001 47.2 1,693 54%
2.0 km 9,064 721 45.8 5,140 57%
3.0 km 16,420 581 45.2 9,408 57%
Adults 18–64 is the span members come from. A median age alone does not separate a student quarter from a family suburb, and those are not the same market.

Age profile — residents within 2 km

0–33424%
4–51982%
6–105466%
11–177959%
18–245396%
25–391,35915%
40–541,95422%
55–641,28814%
65–791,52417%
80+5196%
Working-age brackets in blue. 9,064 residents within 2 km.

Household income — INSEE Filosofi 2021

Median
€26,120 a year, per consumption unit
Poorest tenth
below €15,080
Richest tenth
above €41,570
Spread
×2.8 between them
Poverty rate
7.0% of households below 60% of the national median
Published at commune level (IRIS 130310000). An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level travels with the figure, so a town's median is never read as this street's.

The establishment — INSEE Sirene

Legal name
VITA LIBERTE LA DESTROUSSE
SIREN
830107900 the company
SIRET
83010790000011 this establishment
Company founded
2017-04-28
This site opened
2017-04-28
Activity code
93.12Z
Head office
yes — this is the registered siège
Employees
1-2
Sources
brand_site

Officers — company representatives on file

Legal representatives, not shareholders. France closed public access to the beneficial-ownership registry in July 2024, so who owns the company is not obtainable from open data.

Filed accounts — INPI, the keyed annual accounts

Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most small French companies file late or not at all.
What this is. The Location Score is model output, computed from open data; it is not a measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers, filed revenue — come from INSEE Sirene and the Ministère des Sports facility census. Population, age profile and income are INSEE (Filosofi 2021, 200 m grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database. Distances are straight-line, not travel time.
Location Score model 3.1.0, computed 2026-10-17.
Generated 18 October 2026, 20:01 UTC · siret:83010790000011
Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · DILA, BODACC (annonces commerciales, au 2026-10-16) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.