ET 2 RUE RABELAIS 33 RUE DE LOCHES 37800 SAINTE-MAURE-DE-TOURAINE · Centre-Val de Loire
37.5
/ 100
Pass
Location only — excludes rent, fit-out, lease terms and the price of the business.
65% of the scoring weight was measurable here.
The site
Opened
2025-11-28
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
47.10926, 0.62121
Within 3 km — gym floors filled, other sports hollow
1 gym floors, 1 other sports sites.
The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.
Strengths & weaknesses — by weighted effect
▲Competition69— 1 genuine gym floor and 1 other sports site within 2 km, weighted by substitutability and price tier
▲Income57— 21,760 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
▼Catchment20— 1,922 aged 18-64 + 1,172 workers = 3,095 over 12.57 km2 = 246/km2
▼Capture21— 1,562 residents + 517 workers, demand within 2 km against every competitor within 3 km
How the score was reached
— seven parameters, five measured separately at 500 m and 2 km
Parameter
Where
Measured
Score
How it was arrived at
Catchment20
weight 20%
500 m
925 people
34
646 aged 18-64 + 279 workers = 925 over 0.79 km2 = 1,178/km2
2 km
3,095 people
11
1,922 aged 18-64 + 1,172 workers = 3,095 over 12.57 km2 = 246/km2
Competition69
weight 15%
500 m
1.00 wt
58
1 genuine gym floor and 0 other sports sites within 500 m, weighted by substitutability and price tier
2 km
1.30 wt
77
1 genuine gym floor and 1 other sports site within 2 km, weighted by substitutability and price tier
Capture21
weight 20%
500 m
680 people
35
558 residents + 122 workers, demand within 500 m against every competitor within 3 km
2 km
2,078 people
12
1,562 residents + 517 workers, demand within 2 km against every competitor within 3 km
Saturation—
weight 15%
500 m
not measured
—
catchment of 1,232 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 7.4 LQ
2 km
not measured
—
catchment of 3,712 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 2.4 LQ
Fit—
weight 10%
unit
not measured
—
no floor area recorded for this unit
Rental—
weight 10%
unit
not measured
—
no rent or no floor area recorded
Income57
weight 10%
500 m
0.97×
57
21,760 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
2 km
0.97×
57
21,760 EUR against 22,380 nationally, containing IRIS (no IRIS centre inside the radius)
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven
combine on their weights — renormalised over whatever was measurable, so a missing
parameter dilutes nothing rather than counting as zero.
Competitive field — every active gym and other sports site within 3 km
Band
Gym floors
Other sports
MCI weight
within 500 m
1
0
1.00
500 m – 1 km
0
1
0.30
1 – 2 km
0
0
—
2 – 3 km
0
0
—
Within 3 km
1
1
1.3 total
Each site is discounted by how substitutable its activity is for a gym and how far its price
tier sits from a mid-market club — so 1 gym floors and
1 other sports sites weigh 1.3, not
2.
Gym floors, within 500 m — 1
0.06WEFIT SAINTE MAURE DE TOURAINE
WeFit Club
Other sports sites — 1 within 3 km, discounted by activity
0.74GYMNASE DANGUILLAUME
Multi-sport Complex
Competition since opening — gyms within 1 km, by the year they opened
2when it opened, 2025-11-28→3today, 1 arrived since
2026+1
2 rival(s) within 1 km when this club opened, 3 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106). 1 nearby site(s) have no usable opening date and are not in either count.
Access — straight-line distance, GTFS
Nearest rail
Sainte-Maure - Noyant — 3341 m
Nearest bus
Bibliothèque — 504 m
Counted footfall
Sainte-Maure - Noyant — 3341 m,
146,892 travellers a year
(SNCF)
Straight-line, not travel time: no free routing service covers France at this
volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.
Catchment — INSEE 200 m population grid, Filosofi 2021
Ring
Residents
Per km²
Median age
Adults 18–64
Share of residents
0.5 km
1,232
1,569
46.7
646
52%
1.0 km
2,804
893
48.5
1,447
52%
2.0 km
3,712
295
47.5
1,922
52%
3.0 km
4,152
147
47.3
2,175
52%
Adults 18–64 is the span members come from. A median age alone does not separate a student
quarter from a family suburb, and those are not the same market.
Age profile — residents within 2 km
0–31153%
4–5722%
6–102246%
11–173369%
18–242316%
25–3952214%
40–5471119%
55–6445812%
65–7971319%
80+3309%
Working-age brackets in blue. 3,712 residents within 2 km.
Household income — INSEE Filosofi 2021
Median
€21,760 a year, per consumption unit
Poorest tenth
below €12,800
Richest tenth
above €33,520
Spread
×2.6 between them
Poverty rate
14.0% of households below 60% of the national median
Published at commune level (IRIS 372260000).
An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level
travels with the figure, so a town's median is never read as this street's.
The establishment — INSEE Sirene
Legal name
LAURFIT
SIREN
880414818 the company
SIRET
88041481800026 this establishment
Company founded
2020-01-08
This site opened
2025-11-28
Activity code
93.11Z
Head office
no — a secondary establishment
Employees
Unknown / non-employer
Sources
sirene
Officers — company representatives on file
Maxime CORNET (Gérant)
Laura RICHARD (Gérant)
Legal representatives, not shareholders. France closed public access to the beneficial-ownership
registry in July 2024, so who owns the company is not obtainable from open data.
Filed accounts — INPI, the keyed annual accounts
Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most
small French companies file late or not at all.
What this is.
The Location Score is model output, computed from open data; it is not a
measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers,
filed revenue — come from INSEE Sirene and the Ministère des Sports facility census.
Population, age profile and income are INSEE (Filosofi 2021, 200 m
grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database.
Distances are straight-line, not travel time.
Location Score model 3.1.0,
computed 2026-10-17.
Generated 18 October 2026, 05:26 UTC · siret:88041481800026 Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.