ZONE DE MANEBOS RUE GUSTAVE ZEDE 56600 LANESTER · Bretagne
48.8
/ 100
Investigate
Location only — excludes rent, fit-out, lease terms and the price of the business.
80% of the scoring weight was measurable here.
The site
Opened
2021-07-18
Activity
CrossFit / Functional Training
Status
active · operating gym floor
Coordinates
47.77534, -3.35562
Within 3 km — gym floors filled, other sports hollow
5 gym floors, 10 other sports sites.
The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.
Legal identity — INPI RNE, as at 4 March 2026
Registered name
BOX LANESTER— trades as CROSSFIT HEMERA
Form
SARL · sole shareholder
SIREN
900604729 · SIRET 90060472900013
Capital
€2,000
Registered
2021-06-21
Gérant
William Charlin Joaquim DE JESUS
Filed position — INPI keyed accounts
Years filed
never filed— a non-filer; the deal figures below are the only numbers there are
Confidentiality
—
Strengths & weaknesses — by weighted effect
▲Saturation99— 2 clubs / 17,676 residents = 11.31 per 100k against 11.01 nationally
▲Competition57— 2 genuine gym floors and 1 other sports site within 2 km, weighted by substitutability and price tier
▼Capture30— 46 residents + 204 workers, demand within 500 m against every competitor within 3 km
▼Catchment30— 61 aged 18-64 + 243 workers = 304 over 0.79 km2 = 387/km2
▼Income36— 20,020 EUR against 22,380 nationally, median of 7 IRIS within 2 km
How the score was reached
— seven parameters, five measured separately at 500 m and 2 km
Parameter
Where
Measured
Score
How it was arrived at
Catchment30
weight 20%
500 m
304 people
12
61 aged 18-64 + 243 workers = 304 over 0.79 km2 = 387/km2
2 km
16,432 people
43
9,986 aged 18-64 + 6,446 workers = 16,432 over 12.57 km2 = 1,308/km2
Competition57
weight 15%
500 m
1.70 wt
39
2 genuine gym floors and 0 other sports sites within 500 m, weighted by substitutability and price tier
2 km
2.00 wt
70
2 genuine gym floors and 1 other sports site within 2 km, weighted by substitutability and price tier
Capture30
weight 20%
500 m
250 people
5
46 residents + 204 workers, demand within 500 m against every competitor within 3 km
2 km
4,622 people
46
3,215 residents + 1,407 workers, demand within 2 km against every competitor within 3 km
Saturation99
weight 15%
500 m
not measured
—
catchment of 92 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 98.2 LQ
2 km
LQ 1.03
99
2 clubs / 17,676 residents = 11.31 per 100k against 11.01 nationally
Fit—
weight 10%
unit
not measured
—
no floor area recorded for this unit
Rental—
weight 10%
unit
not measured
—
no rent or no floor area recorded
Income36
weight 10%
500 m
0.93×
42
20,730 EUR against 22,380 nationally, median of 1 IRIS within 500 m
2 km
0.89×
32
20,020 EUR against 22,380 nationally, median of 7 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven
combine on their weights — renormalised over whatever was measurable, so a missing
parameter dilutes nothing rather than counting as zero.
Competitive field — every active gym and other sports site within 3 km
Band
Gym floors
Other sports
MCI weight
within 500 m
2
0
1.70
500 m – 1 km
0
0
—
1 – 2 km
0
1
0.30
2 – 3 km
3
9
5.50
Within 3 km
5
10
7.5 total
Each site is discounted by how substitutable its activity is for a gym and how far its price
tier sits from a mid-market club — so 5 gym floors and
10 other sports sites weigh 7.5, not
15.
Gym floors, within 500 m — 2
0.25FITNESS PARK
Fitness Park
0.43FP LANESTER
Gym floors, 2 – 3 km — 3
2.42SPORT PLAISIR
2.48KCCF2
Keepcool
3.0THE NEW ME
The New Me
Other sports sites — 10 within 3 km, discounted by activity
1.84Ecole maternelle Jacques Prévert
Other / Unclassified
2.17Ecole maternelle René Guy Cadou
Other / Unclassified
2.17Ecole élémentaire Guy Cadou
Other / Unclassified
2.2Ecole maternelle de Kerentrech
Other / Unclassified
2.23Ecole primaire privée Saint Joseph - Saint Henri
Other / Unclassified
2.66Ecole Ste-Marie - Pie X
Other / Unclassified
2.76Groupe scolaire Ecole Diwan
Other / Unclassified
2.76Ecole maternelle de Kersabiec
Other / Unclassified
2.8Ecole Ste-Thérèse de Keryado
Other / Unclassified
2.84PISCINES
Swimming / Aquatic
Competition since opening — gyms within 1 km, by the year they opened
1when it opened, 2021-07-18→4today, 3 arrived since
2022+1
2024+1
2025+1
1 rival(s) within 1 km when this club opened, 4 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106). 1 nearby site(s) have no usable opening date and are not in either count.
Access — straight-line distance, GTFS
Nearest rail
Lorient — 2333 m
Nearest bus
Cinéma — 56 m
Counted footfall
Lorient Bretagne Sud — 2333 m,
2,066,021 travellers a year
(SNCF)
Straight-line, not travel time: no free routing service covers France at this
volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.
Catchment — INSEE 200 m population grid, Filosofi 2021
Ring
Residents
Per km²
Median age
Adults 18–64
Share of residents
0.5 km
92
117
50.8
61
66%
1.0 km
3,944
1,255
44.5
2,231
57%
2.0 km
17,676
1,407
42.1
9,986
56%
3.0 km
43,442
1,536
43.2
24,999
57%
Adults 18–64 is the span members come from. A median age alone does not separate a student
quarter from a family suburb, and those are not the same market.
Age profile — residents within 2 km
0–37834%
4–54282%
6–101,1697%
11–171,5889%
18–241,3498%
25–393,05917%
40–543,31419%
55–642,26513%
65–792,57315%
80+1,1386%
Working-age brackets in blue. 17,666 residents within 2 km.
Household income — INSEE Filosofi 2021
Median
€20,730 a year, per consumption unit
Poorest tenth
below €10,970
Richest tenth
above €31,960
Spread
×2.9 between them
· Gini 0.227
Poverty rate
19.0% of households below 60% of the national median
Published at iris level (IRIS 560980103).
An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level
travels with the figure, so a town's median is never read as this street's.
The establishment — INSEE Sirene
Legal name
BOX LANESTER (CROSSFIT HEMERA)
SIREN
900604729 the company
SIRET
90060472900013 this establishment
Company founded
2021-07-18
This site opened
2021-07-18
Activity code
93.13Z
Head office
yes — this is the registered siège
Employees
1-2
Sources
sirene
Filed accounts — INPI, the keyed annual accounts
Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most
small French companies file late or not at all.
Legal filings — BODACC, the official French business gazette
2025-12-18
Dépôts des comptes (Avis initial)
Newest first. Accounts filed on time are the ordinary case; an insolvency, a receivership or a
pledge over the business would appear here too, and none does unless it is listed above.
What this is.
The Location Score is model output, computed from open data; it is not a
measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers,
filed revenue — come from INSEE Sirene and the Ministère des Sports facility census.
Population, age profile and income are INSEE (Filosofi 2021, 200 m
grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database.
Distances are straight-line, not travel time.
Location Score model 3.1.0,
computed 2026-10-17.
Generated 18 October 2026, 13:09 UTC · siret:90060472900013 Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.