Site report

BE-ENERGYM

3 B RUE DE L'ILE D'OR 18000 BOURGES · Centre-Val de Loire
77.3
/ 100
Go
Location only — excludes rent, fit-out, lease terms and the price of the business. 80% of the scoring weight was measurable here.

The site

Opened
2023-06-29
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
47.08405, 2.38839

Within 3 km — gym floors filled, other sports hollow

500 m1 km2 km3 kmBASIC FITBASIC FITCROSSFIT (LICENSED BOX)CROSSFIT (LICENSED BOX)MAGALIE CROTTEMAGALIE CROTTE© OpenStreetMap contributors
3 gym floors, 6 other sports sites. The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.

Legal identity — INPI RNE, as at 4 March 2026

Registered name
M.J.M. — trades as BE-ENERGYM
Form
SAS
SIREN
952475168 · SIRET 95247516800029
Capital
€1,000
Registered
2023-05-16
Président
Marine DA SILVA

Filed position — INPI keyed accounts

Years filed
never filed — a non-filer; the deal figures below are the only numbers there are
Confidentiality
—

Strengths & weaknesses — by weighted effect

▲ Capture 94 — 8,923 residents + 6,530 workers, demand within 2 km against every competitor within 3 km
▲ Saturation 100 — 2 clubs / 27,767 residents = 7.20 per 100k against 11.01 nationally
▲ Competition 72 — 2 genuine gym floors and 3 other sports sites within 2 km, weighted by substitutability and price tier
Nothing scores below the middle of its range here.

How the score was reached — seven parameters, five measured separately at 500 m and 2 km

ParameterWhere MeasuredScore How it was arrived at
Catchment 60
weight 20%
500 m 4,700 people 67 2,413 aged 18-64 + 2,286 workers = 4,700 over 0.79 km2 = 5,984/km2
2 km 32,206 people 56 16,666 aged 18-64 + 15,540 workers = 32,206 over 12.57 km2 = 2,563/km2
Competition 72
weight 15%
500 m 0.70 wt 68 1 genuine gym floor and 1 other sports site within 500 m, weighted by substitutability and price tier
2 km 1.50 wt 75 2 genuine gym floors and 3 other sports sites within 2 km, weighted by substitutability and price tier
Capture 94
weight 20%
500 m 4,100 people 88 2,385 residents + 1,715 workers, demand within 500 m against every competitor within 3 km
2 km 15,453 people 98 8,923 residents + 6,530 workers, demand within 2 km against every competitor within 3 km
Saturation 100
weight 15%
500 m not measured — catchment of 3,702 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 2.5 LQ
2 km LQ 0.65 100 2 clubs / 27,767 residents = 7.20 per 100k against 11.01 nationally
Fit —
weight 10%
unit not measured — no floor area recorded for this unit
Rental —
weight 10%
unit not measured — no rent or no floor area recorded
Income 52
weight 10%
500 m 0.87× 23 19,440 EUR against 22,380 nationally, median of 1 IRIS within 500 m
2 km 1.01× 71 22,670 EUR against 22,380 nationally, median of 10 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven combine on their weights — renormalised over whatever was measurable, so a missing parameter dilutes nothing rather than counting as zero.

Competitive field — every active gym and other sports site within 3 km

BandGym floors Other sportsMCI weight
within 500 m1 1 0.70
500 m – 1 km0 0 —
1 – 2 km1 2 0.80
2 – 3 km1 3 1.40
Within 3 km3 6 2.9 total
Each site is discounted by how substitutable its activity is for a gym and how far its price tier sits from a mid-market club — so 3 gym floors and 6 other sports sites weigh 2.9, not 9.

Gym floors, within 500 m — 1

0.35 BASIC FIT Basic-Fit

Gym floors, 1 – 2 km — 1

1.58 CROSSFIT (LICENSED BOX) CrossFit (licensed box)

Gym floors, 2 – 3 km — 1

2.16 MAGALIE CROTTE

Other sports sites — 6 within 3 km, discounted by activity

0.29 PALAIS DES SPORTS DU PRADO Multi-sport Complex
1.23 COMITE DU CHER DE JUDO Boxing / Martial Arts
1.69 BOXE FRANCAISE Boxing / Martial Arts
2.08 OPEN DE TENNIS DE BOURGES Tennis
2.17 UNION AERONAUTIQUE DU CENTRE Other / Unclassified
2.78 CASTEL PADEL Padel

Competition since opening — gyms within 1 km, by the year they opened

5 when it opened, 2023-06-29 → 5 today, 0 arrived since
5 rival(s) within 1 km when this club opened, 5 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106). 6 nearby site(s) have no usable opening date and are not in either count.

Access — straight-line distance, GTFS

Nearest rail
Gare de Bourges — 1204 m
Nearest bus
Prado — 120 m
Counted footfall
Bourges — 1204 m, 1,383,929 travellers a year (SNCF)
Straight-line, not travel time: no free routing service covers France at this volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.

Catchment — INSEE 200 m population grid, Filosofi 2021

RingResidents Per km²Median age Adults 18–64Share of residents
0.5 km 3,702 4,714 38.6 2,413 65%
1.0 km 10,284 3,273 42.2 6,365 62%
2.0 km 27,767 2,210 44.6 16,666 60%
3.0 km 49,325 1,745 44.5 28,349 57%
Adults 18–64 is the span members come from. A median age alone does not separate a student quarter from a family suburb, and those are not the same market.

Age profile — residents within 2 km

0–39353%
4–54101%
6–101,1584%
11–171,8437%
18–242,68710%
25–395,29619%
40–545,07318%
55–643,61013%
65–794,58617%
80+2,1598%
Working-age brackets in blue. 27,755 residents within 2 km.

Household income — INSEE Filosofi 2021

Median
€19,440 a year, per consumption unit
Poorest tenth
below €9,610
Richest tenth
above €36,070
Spread
×3.8 between them · Gini 0.301
Poverty rate
27.0% of households below 60% of the national median
Published at iris level (IRIS 180330203). An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level travels with the figure, so a town's median is never read as this street's.

The establishment — INSEE Sirene

Legal name
M.J.M. (BE-ENERGYM)
SIREN
952475168 the company
SIRET
95247516800029 this establishment
Company founded
2023-05-15
This site opened
2023-06-29
Activity code
93.13Z
Head office
yes — this is the registered siège
Employees
1-2
Sources
sirene

Filed accounts — INPI, the keyed annual accounts

Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most small French companies file late or not at all.

Legal filings — BODACC, the official French business gazette

2026-02-12
Dépôts des comptes (Avis initial)
2025-03-06
Dépôts des comptes (Avis initial)
2023-08-15
Modifications diverses (Avis initial)
2023-05-21
Créations (Avis initial)
Newest first. Accounts filed on time are the ordinary case; an insolvency, a receivership or a pledge over the business would appear here too, and none does unless it is listed above.
What this is. The Location Score is model output, computed from open data; it is not a measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers, filed revenue — come from INSEE Sirene and the Ministère des Sports facility census. Population, age profile and income are INSEE (Filosofi 2021, 200 m grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database. Distances are straight-line, not travel time.
Location Score model 3.1.0, computed 2026-10-17.
Generated 18 October 2026, 11:20 UTC · siret:95247516800029
Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.