Site report

MARCEL STUDIO

3 RUE DES CHARPENTIERS 67000 STRASBOURG · Grand Est
78.3
/ 100
Go
Location only — excludes rent, fit-out, lease terms and the price of the business. 80% of the scoring weight was measurable here.

The site

Opened
2026-08-03
Activity
Traditional Gym / Fitness Club
Status
active · operating gym floor
Coordinates
48.58431, 7.75181

Within 3 km — gym floors filled, other sports hollow

500 m1 km2 km3 kmKC STRASBOURG CATHEDRALEKC STRASBOURG CATHEDRALEBASIC-FITBASIC-FITKEEP COOLKEEP COOLKEEPCOOLKEEPCOOLBASIC FIT IIBASIC FIT IIBODYHIT CLUB STRASBOURGBODYHIT CLUB STRASBOURGSOMA GROUPSOMA GROUPONE FITNESS CLUBONE FITNESS CLUB© OpenStreetMap contributors
21 gym floors, 11 other sports sites. The eight nearest gyms are labelled. Rings at 500 m, 1 km, 2 km and 3 km; north is up.

Legal identity — INPI RNE, as at 4 March 2026

Registered name
MARCEL STUDIO
Form
SAS
SIREN
995245347 · SIRET 99524534700027
Capital
€5,000
Registered
2025-12-17
Président
Célestine Mignot

Filed position — INPI keyed accounts

Years filed
never filed — a non-filer; the deal figures below are the only numbers there are
Confidentiality
—

Strengths & weaknesses — by weighted effect

▲ Capture 92 — 1,384 residents + 3,392 workers, demand within 500 m against every competitor within 3 km
▲ Catchment 90 — 3,978 aged 18-64 + 14,828 workers = 18,805 over 0.79 km2 = 23,943/km2
▲ Income 98 — 28,395 EUR against 22,380 nationally, median of 4 IRIS within 500 m
▼ Competition 36 — 15 genuine gym floors and 7 other sports sites within 2 km, weighted by substitutability and price tier

How the score was reached — seven parameters, five measured separately at 500 m and 2 km

ParameterWhere MeasuredScore How it was arrived at
Catchment 90
weight 20%
 500 m 18,805 people 95 3,978 aged 18-64 + 14,828 workers = 18,805 over 0.79 km2 = 23,943/km2
2 km 169,582 people 87 57,847 aged 18-64 + 111,735 workers = 169,582 over 12.57 km2 = 13,495/km2
Competition 36
weight 15%
 500 m 1.10 wt 54 1 genuine gym floor and 1 other sports site within 500 m, weighted by substitutability and price tier
2 km 14.70 wt 24 15 genuine gym floors and 7 other sports sites within 2 km, weighted by substitutability and price tier
Capture 92
weight 20%
 500 m 4,776 people 93 1,384 residents + 3,392 workers, demand within 500 m against every competitor within 3 km
2 km 13,230 people 91 5,171 residents + 8,059 workers, demand within 2 km against every competitor within 3 km
Saturation 73
weight 15%
 500 m not measured — catchment of 5,863 residents is below the 10,000 needed for a density measure to mean anything — one club would move it by 1.5 LQ
2 km LQ 1.53 73 15 clubs / 88,783 residents = 16.90 per 100k against 11.01 nationally
Fit —
weight 10%
 unit not measured — no floor area recorded for this unit
Rental —
weight 10%
 unit not measured — no rent or no floor area recorded
Income 98
weight 10%
 500 m 1.27× 100 28,395 EUR against 22,380 nationally, median of 4 IRIS within 500 m
2 km 1.09× 96 24,375 EUR against 22,380 nationally, median of 44 IRIS within 2 km
Each parameter scores 0–100 on a stated line between named breakpoints, then the seven combine on their weights — renormalised over whatever was measurable, so a missing parameter dilutes nothing rather than counting as zero.

Competitive field — every active gym and other sports site within 3 km

BandGym floors Other sportsMCI weight
within 500 m1 1 1.10
500 m – 1 km4 2 3.15
1 – 2 km10 4 10.45
2 – 3 km6 4 6.31
Within 3 km21 11 21.0 total
Each site is discounted by how substitutable its activity is for a gym and how far its price tier sits from a mid-market club — so 21 gym floors and 11 other sports sites weigh 21.0, not 32.

Gym floors, within 500 m — 1

0.17 KC STRASBOURG CATHEDRALE Keepcool

Gym floors, 500 m – 1 km — 4

0.53 BASIC-FIT Basic-Fit
0.64 KEEP COOL Keepcool
0.79 KEEPCOOL Keepcool
0.98 BASIC FIT II Basic-Fit

Gym floors, 1 – 2 km — 10

1.01 BODYHIT CLUB STRASBOURG Bodyhit
1.01 SOMA GROUP
1.03 ONE FITNESS CLUB One Fitness Club
1.13 BASIC FIT II Basic-Fit
1.18 LE CLUB
1.21 LIZAIT
1.43 KEEPCOOL Keepcool
1.52 O3 STUDIO
1.54 GYMFIT
1.78 FUTUR X FORM

Gym floors, 2 – 3 km — 6

2.01 TO BE FITNESS
2.13 GAUTHIER BAUDEWYNS
2.29 BODYHIT Bodyhit
2.51 KEEPCOOL Keepcool
2.67 CROSSFIT (LICENSED BOX) CrossFit (licensed box)
2.68 ALEXIR FIT

Other sports sites — 11 within 3 km, discounted by activity

0.35 LE 7 SPA ET FITNESS Wellness / Spa / Recovery
0.53 CLUB PADEL (CLUB PADEL) Padel
0.74 Institut Notre Dame Other / Unclassified
1.09 Service universitaire des activités physiques sportives Other / Unclassified
1.59 BOLT & BLOC Climbing
1.94 CENTRE SPORTIF PARLEMENT EUROPEEN Multi-sport Complex
1.99 Centre Sportif Bon Pasteur Multi-sport Complex
2.01 BOWLING DE L'ORANGERIE Bowling
2.29 TRIBOK CROSSFIT CrossFit / Functional Training
2.45 Le Basket Center Basketball
2.67 BLOC EN STOCK Climbing

Competition since opening — gyms within 1 km, by the year they opened

10 when it opened, 2026-08-03 → 10 today, 0 arrived since
10 rival(s) within 1 km when this club opened, 10 now. The forecast uses the founding count: it measured better than averaging the field over the club's life (LOOCV 0.091 vs 0.106). 7 nearby site(s) have no usable opening date and are not in either count.

Access — straight-line distance, GTFS

Nearest tram
Broglie — 179 m
Nearest bus
République — 286 m
Counted footfall
Strasbourg — 1325 m, 24,568,668 travellers a year (SNCF)
Straight-line, not travel time: no free routing service covers France at this volume, so a stop 300 m away across a railway line reads the same as one 300 m along the street.

Catchment — INSEE 200 m population grid, Filosofi 2021

RingResidents Per km²Median age Adults 18–64Share of residents
0.5 km 5,863 7,465 38.5 3,978 68%
1.0 km 33,006 10,506 37.4 21,867 66%
2.0 km 88,783 7,065 37.4 57,847 65%
3.0 km 162,586 5,750 37.9 104,201 64%
Adults 18–64 is the span members come from. A median age alone does not separate a student quarter from a family suburb, and those are not the same market.

Age profile — residents within 2 km

0–33,5964%
4–51,8062%
6–104,4505%
11–176,3447%
18–248,64210%
25–3923,64827%
40–5416,53419%
55–649,02310%
65–7910,57212%
80+4,1085%
Working-age brackets in blue. 88,722 residents within 2 km.

Household income — INSEE Filosofi 2021

Median
€30,070 a year, per consumption unit
Poorest tenth
below €11,080
Richest tenth
above €67,310
Spread
×6.1 between them · Gini 0.43
Poverty rate
14.0% of households below 60% of the national median
Published at iris level (IRIS 674820101). An IRIS is a neighbourhood of roughly 2,000 people; a commune can be a whole town. The level travels with the figure, so a town's median is never read as this street's.

The establishment — INSEE Sirene

Legal name
MARCEL STUDIO
SIREN
995245347 the company
SIRET
99524534700027 this establishment
Company founded
2025-12-12
This site opened
2026-08-03
Activity code
93.13Z
Head office
yes — this is the registered siège
Employees
Unknown / non-employer
Sources
sirene

Filed accounts — INPI, the keyed annual accounts

Revenue
not filed
Net result
not filed
No keyed accounts in INPI's feed for this company. Absence means unfiled, not zero — most small French companies file late or not at all.
What this is. The Location Score is model output, computed from open data; it is not a measured fact and not a valuation. Registry facts — name, SIRET, NAF, address, opening date, officers, filed revenue — come from INSEE Sirene and the Ministère des Sports facility census. Population, age profile and income are INSEE (Filosofi 2021, 200 m grid and IRIS). Competitors are the active, genuinely-operating gym floors in this database. Distances are straight-line, not travel time.
Location Score model 3.1.0, computed 2026-10-17.
Generated 18 October 2026, 13:08 UTC · siret:99524534700027
Sources : INSEE, Sirene (www.insee.fr), données mises à jour le 2026-10-18 · INPI, Registre national des entreprises (stock du 2026-03-04, API au 2026-10-18) · Ministère des Sports, Data ES (2026-10-17) · INSEE, Filosofi 2021 (carreaux 200 m, IRIS) et BPE 2025 · IGN, Contours IRIS 2026 · OpenStreetMap contributors (ODbL). Licence Ouverte / Etalab 2.0 sauf mention contraire.